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IAB Europe Programmatic Panel @DMEXCO - Programmatic advertising in Europe: Spend, strategies and models for the future - September 14th, 13.00, Seminar 2

Bjorn Bojen
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31/07/2016
dmexco is the global business and innovation platform of the digital economy. It enables visitors to experience disruptive trends and […]
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Guy Phillipson to step down as CEO of the Internet Advertising Bureau UK after 12 years

Bjorn Bojen
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18/07/2016
Guy Phillipson, the Chief Executive of the UK’s Internet Advertising Bureau has announced his intention to step down in January […]
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What is driving digital video advertising adoption? – latest IAB Europe survey

Bjorn Bojen
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10/07/2016
Consumers are consuming more and more digital video content and as such digital video advertising showed significant a growth of […]
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Joint Industry Statement: Empowering trust and innovation by repealing the e-Privacy Directive

Bjorn Bojen
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04/07/2016
Brussels, 5 July 2016 – The tech and telecom industries call for the e-Privacy Directive to be repealed. We believe […]
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IAB Ireland & Nielsen report: Video on Demand (VOD) viewing is entrenched in the market

Bjorn Bojen
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28/06/2016
3 in 4 Irish Adults (16 +) have viewed VOD in the first 6 months 63% of VOD viewers watched […]
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Tenth AdEx Benchmark report reveals a decade of stellar digital advertising performance

Bjorn Bojen
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27/06/2016
Brussels, 4 July 2016 – IAB Europe, in collaboration with IHS Technology, has today published the tenth AdEx Benchmark 2015 Report1 […]
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Blog

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The Rise of Social Commerce and How to Tap Into it with TikTok

Lauren Wakefield
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21/07/2022
The world of commerce is changing at high speed. Accelerated by shifting consumer habits during the pandemic, a nuclear explosion […]
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Now Open! Take Part in the 2022 Attitudes to Programmatic Survey

Lauren Wakefield
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14/07/2022
According to the recently released AdEx 2021 study, the European digital ad market is now programmatic first with 57% of […]
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AdEx 2021 Report – Key Facts & Stats Videos

Georgia Cook
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07/07/2022
IAB Europe’s widely-anticipated 2021 AdEx Benchmark Report is now live!  Released on 2nd July 2022, the report is the definitive […]
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IAB Europe’s Programmatic Trading Committee Diversity & Inclusion Blog Series: A Q&A on Diversity & Inclusion in Marketing

Lauren Wakefield
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05/07/2022
As part of IAB Europe’s key focus on topics of corporate responsibility in the digital advertising industry, The Programmatic Trading […]
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Get Involved In Industry & Policy Initiatives - Join An IAB Europe Committee!

Georgia Cook
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16/06/2022
Our committees are the backbone of our organisation. These groups bring together industry leaders and experts to connect and collaborate […]
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Join the IAB Europe Team! Digital Advertising Privacy Officer Vacancy

Georgia Cook
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13/06/2022
IAB Europe is recruiting a full-time Digital Advertising Privacy Officer to join its growing Brussels-based privacy team. The role will […]
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