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IAB Ireland & Nielsen report: Video on Demand (VOD) viewing is entrenched in the market

Bjorn Bojen
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28/06/2016
3 in 4 Irish Adults (16 +) have viewed VOD in the first 6 months 63% of VOD viewers watched […]
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Tenth AdEx Benchmark report reveals a decade of stellar digital advertising performance

Bjorn Bojen
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27/06/2016
Brussels, 4 July 2016 – IAB Europe, in collaboration with IHS Technology, has today published the tenth AdEx Benchmark 2015 Report1 […]
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Danish authorities confirm ad blocking detection doesn't require consent

Bjorn Bojen
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23/06/2016
Brussels, 24 June 2016. IAB Europe welcomes reports that Danish authorities consider that ad blocking detection does not require users’ […]
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Dutch government confirms ad blocking detection is legal

Bjorn Bojen
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22/06/2016
Brussels, 23 June 2016. IAB Europe welcomes the Dutch government’s confirmation that ad blocking detection is legal, and moreover exempted […]
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Clear evolution of programmatic strategy across markets

Bjorn Bojen
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20/06/2016
Brussels, 21st June 2016 – advertisers are experimenting with hybrid models but still relying on agencies whilst publishers are developing […]
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IAB Europe Research Awards Winners Webinar on Consumer Behaviour and Media Planning – 5 July

Bjorn Bojen
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13/06/2016
Join this webinar to gain insight into best practice in consumer behaviour research and media planning When? Tuesday 5th July […]
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Blog

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Interactive Advertising Association IAB Baltics Launches in the Baltics

Lauren Wakefield
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13/10/2022
The leading digital advertising and marketing companies in the Baltics have joined together to launch a unique industry association - […]
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2023 Advanced TV Uncovered by FreeWheel: Marketers stand firm on Advanced TV investments

Marie-Clare Puffett
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13/10/2022
By Emmanuel Josserand, Brand, Agency and Industry Relations, FreeWheel With high inflation and rising living costs likely to influence consumer […]
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Join the IAB Europe Team! We Have Three New Vacancies

Georgia Cook
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22/09/2022
IAB Europe is recruiting! We are looking for an Industry Programmes & Membership Administrator, a Marketing & Events Coordinator, and […]
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Watch The Great Debate on Demand! Recordings and Roundup

Georgia Cook
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21/09/2022
This September, IAB Europe has been hosting a series of virtual events to discuss and debate trust and transparency in […]
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What is Coming up in our Trust and Transparency Month?

Georgia Cook
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05/09/2022
This September, IAB Europe has been hosting a series of virtual events to discuss and debate trust and transparency in […]
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Join IAB Europe live at DMEXCO!

Marie-Clare Puffett
|
31/08/2022
On 21st & 22nd of September, DMEXCO will be back live and in person for all to attend. IAB Europe […]
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