Members of IAB Europe’s Programmatic Trading Committee Have Come Together to Compile a Q&A Blog on Measurement in a Post Third-Party Cookie Environment
The impending termination of support for third-party cookies on Google Chrome means that many of the metrics that marketers […]
Read More »International Knowledge Exchange on Audience Measurement
IAB Europe have worked with the teams at CIMM, egta, EACA and WFA to curate this International Knowledge Exchange […]
Read More »Guest Blog Post with Meta - Meta Launches Brand Suitability Controls and Third Party Verification for Feed Powered by AI
In this week’s member guest blog post we caught up with Samantha Stetson, VP, Client Council and Industry […]
Read More »IAB Europe’s New Research & Insights Forum
IAB Europe is pleased to announce the launch of its new Research & Insights Forum, which is an evolution of […]
Read More »Introducing the Digital People's Poll - Have Your Say on Retail Media Investment
Lauren Wakefield
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31/03/2023
IAB Europe is excited to release the new Digital People's Poll. The Digital People’s Poll reveals what's really happening in […]
Read More »That’s a Wrap! Check Out the Highlights and Session Recordings From Our First Great Debate of the Year on Sustainability in Digital Advertising
Lauren Wakefield
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30/03/2023
On the 28th of March, IAB Europe hosted the first Great Debate of 2023 where we saw over 250 attendees tune […]
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