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IAB Europe Panel @RTA Summit - Current State of Programmatic, Market Size and Growth - November 9th, 9AM

Bjorn Bojen
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25/10/2016
Following the success of the RTA series over the past two years, ACI’s 3rd edition of the Real-Time Advertising Summit […]
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IAB Europe Speaking Slot @RTA Summit - What does the EU’s new privacy law mean for digital advertising? - November 9th, 12.40PM

Bjorn Bojen
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25/10/2016
Following the success of the RTA series over the past two years, ACI’s 3rd edition of the Real-Time Advertising Summit […]
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Mobile site development on par with desktop sites, new IAB Europe research shows

Bjorn Bojen
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26/09/2016
Brussels, 27 September 2016 – As mobile takes centre stage, advertisers are taking advantage of its growth to engage with […]
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Global Mobile Advertising revenues surged to €37 billion ($49 billion) in 2015

Bjorn Bojen
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21/09/2016
Mobile display continues to outpace search and grew by an exponential 92.6% to €19 billion ($26 billion)   Brussels, 22 […]
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Global Online Media Leaders Join Forces to Improve Consumer Ad Experience

Bjorn Bojen
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14/09/2016
Coalition for Better Ads Will Use Research, Advocacy to Develop and Implement New Standards COLOGNE, GERMANY (dmexco) - September 15, […]
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European Programmatic Market increases 70.3% to €5.7bn in 2015 according to latest IAB Europe research

Bjorn Bojen
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13/09/2016
Mobile display traded programmatically more than any other format Cologne, 14 September 2016 – At dmexco today, IAB Europe announced […]
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Blog

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Members of IAB Europe’s Programmatic Trading Committee Have Come Together to Compile a Q&A Blog on Measurement in a Post Third-Party Cookie Environment

Amy Mazzola
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05/04/2023
  The impending termination of support for third-party cookies on Google Chrome means that many of the metrics that marketers […]
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International Knowledge Exchange on Audience Measurement

Amy Mazzola
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04/04/2023
   IAB Europe have worked with the teams at CIMM, egta, EACA and WFA to curate this International Knowledge Exchange […]
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Guest Blog Post with Meta - Meta Launches Brand Suitability Controls and Third Party Verification for Feed Powered by AI

Amy Mazzola
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04/04/2023
    In this week’s member guest blog post we caught up with Samantha Stetson,  VP, Client Council and Industry […]
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IAB Europe’s New Research & Insights Forum

Amy Mazzola
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03/04/2023
IAB Europe is pleased to announce the launch of its new Research & Insights Forum, which is an evolution of […]
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Introducing the Digital People's Poll - Have Your Say on Retail Media Investment

Lauren Wakefield
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31/03/2023
IAB Europe is excited to release the new Digital People's Poll. The Digital People’s Poll reveals what's really happening in […]
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That’s a Wrap! Check Out the Highlights and Session Recordings From Our First Great Debate of the Year on Sustainability in Digital Advertising

Lauren Wakefield
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30/03/2023
On the 28th of March, IAB Europe hosted the first Great Debate of 2023 where we saw over 250 attendees tune […]
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