Interactive Advertising Bureau

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IAB Europe is the European-level association for the digital marketing and advertising ecosystem. Through its membership of national IABs and media, technology and marketing companies, its mission is to lead political representation and promote industry collaboration to deliver frameworks, standards and industry programmes that enable business to thrive in the European market

News

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IAB Europe Virtual Programmatic Day H1 2018, Thursday 19 April 2018

Bjorn Bojen
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06/02/2018
  You can watch the recording of this event here. Following the success of the first Virtual Programmatic Day in […]
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Press release: Google Digital Workshop adds three new modules, renews IAB Europe Endorsement

Bjorn Bojen
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02/02/2018
Brussels, 02 February 2018 – 2015 saw IAB Europe endorsing the ​Google Digital Workshop​. Designed as a one-stop shop for […]
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Disrupt. Adapt. Reinvent. – Early Bird Passes are now available for Interact 2018!

Bjorn Bojen
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01/02/2018
We’re looking forward to seeing you in Milan for Interact 2018 on the 23-24 May 2018. Digital is accepted as […]
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Index Exchange Renewed Mission

Bjorn Bojen
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18/01/2018
Automated media trading is now the norm for all desktop advertising, and if forecasts are to be believed, it will […]
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Interact 2018: Registration is now open. Take advantage of the Super Early Bird Pass!

Bjorn Bojen
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15/01/2018
We’re looking forward to seeing you in Milan for Interact 2018 on the 23-24 May 2018. In this time of […]
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Coalition for Better Ads to Introduce Better Ads Experience Program

Bjorn Bojen
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18/12/2017
In January 2018, the Coalition will begin rollout of the Better Ads Experience Program, a voluntary initiative for industry participants […]
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Blog

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2023 Advanced TV Uncovered by FreeWheel: Marketers stand firm on Advanced TV investments

Marie-Clare Puffett
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13/10/2022
By Emmanuel Josserand, Brand, Agency and Industry Relations, FreeWheel With high inflation and rising living costs likely to influence consumer […]
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Join the IAB Europe Team! We Have Three New Vacancies

Georgia Cook
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22/09/2022
IAB Europe is recruiting! We are looking for an Industry Programmes & Membership Administrator, a Marketing & Events Coordinator, and […]
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Watch The Great Debate on Demand! Recordings and Roundup

Georgia Cook
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21/09/2022
This September, IAB Europe has been hosting a series of virtual events to discuss and debate trust and transparency in […]
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What is Coming up in our Trust and Transparency Month?

Georgia Cook
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05/09/2022
This September, IAB Europe has been hosting a series of virtual events to discuss and debate trust and transparency in […]
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Join IAB Europe live at DMEXCO!

Marie-Clare Puffett
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31/08/2022
On 21st & 22nd of September, DMEXCO will be back live and in person for all to attend. IAB Europe […]
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IAB Europe's Advertiser Council will meet next month!

Marie-Clare Puffett
|
09/08/2022
IAB Europe's Advertiser Council launched in March. It is an exclusive council for Advertisers to provide insights and information on […]
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