Latest AdEx Benchmark Report Details strong Mobile Advertising Growth in 27 markets across Europe
Brussels, 28 June 2017 - IAB Europe, in collaboration with IHS Markit, has today published the AdEx Benchmark 2017 Report […]
Read More »The ‘Ad Misplacement’ MoU represents an important step for the industry, but the work begins now
On 25 June, IAB Europe became a signatory to the Memorandum of Understanding on Online Advertising and IP Infringement (“the […]
Read More »Our video investigation of ePrivacy realities across Europe
Since the announcement of the European Commission’s ePrivacy Regulation proposal, IAB Europe has been working together with other associations representing […]
Read More »IAB Europe News: Transparency & Consent Framework Mobile App Spec Ready for Adoption
Today, IAB Tech Lab and IAB Europe released the Transparency and Consent Framework’s Mobile In-app Specifications as a final version […]
Read More »IAB Europe survey: What attitudes are shaping the future of programmatic advertising investment?
IAB Europe aims to understand the current drivers and concerns that are impacting programmatic investment in its latest Attitudes to […]
Read More »IAB Europe survey: What attitudes are shaping the future of programmatic advertising investment?
IAB Europe aims to understand the current drivers and concerns that are impacting programmatic investment in its latest Attitudes to […]
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