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IAB Europe Press Release: IAB Europe launches Connected TV White Paper The paper examines key opportunities and challenges such as growth of advertising, measurement and creativity

Bjorn Bojen
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06/12/2018
Brussels, 6 December - IAB Europe, the leading European-level industry association for the digital advertising ecosystem, is today launching a […]
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Blog Series: What you always wanted to know about the Transparency & Consent Framework (TCF) / Part 5

Bjorn Bojen
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06/12/2018
On September 25th, we held a 2.5-hour long webinar providing a Complete Overview of the IAB Europe Transparency and Consent Framework. […]
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Blog Series: What you always wanted to know about the Transparency & Consent Framework (TCF) / Part 4

Bjorn Bojen
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27/11/2018
On September 25th, we held a 2.5-hour long webinar providing a Complete Overview of the IAB Europe Transparency & Consent Framework. […]
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IAB Europe White Paper: Programmatic Native Advertising

Bjorn Bojen
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26/11/2018
Native advertising spend is expected to reach $85.5 billion by 2020, double the current level. Indeed, the growth of digital […]
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IAB Europe Survey: What is driving digital video advertising adoption

Bjorn Bojen
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23/11/2018
Digital video advertising is experiencing strong growth; spend in digital video advertising grew by more than 30% and programmatic video […]
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IAB Europe Press Release: IAB Europe publishes first edition of the Human Capital in the Digital Environment Report

Bjorn Bojen
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21/11/2018
Brussels, 21 November 2018 – IAB Europe has today published the inaugural edition of the Human Capital in the Digital […]
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Dive into Summer with IAB Europe’s Podcasts: Your Ultimate Listening Guide

Lauren Wakefield
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01/08/2024
Summer is upon us! Whether you’re lounging by the beach, hitting the trails, or simply enjoying the longer days, it’s […]
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Pan-European Perspectives & Attitudes to Retail Media for 2024  

Lauren Wakefield
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31/07/2024
The digital advertising industry in Europe is witnessing a paradigm shift with the growing influence of Retail Media and IAB […]
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Key Highlights from our In-Store Measurement Standards Workshop Hosted in Partnership with Criteo

Amy Mazzola
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17/07/2024
On the 10th and 11th July, representatives from more than 10 Retail Media networks in Europe gathered to discuss and […]
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Guest Member Blog Post with Ahold Delhaize - The 7 Key Takeaways on Retail Media from Cannes Lions 2024

Amy Mazzola
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15/07/2024
In this week's member guest blog post, we hear from Maurits Priem, VP Monetisation Europe & Indonesia at Ahold Delhaize […]
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Guest Member Blog Post with Magnite - Is Confidence Eroding as the Cookie Crumbles? It hasn't disappeared!

Amy Mazzola
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10/07/2024
In this week's member guest blog post, we hear from Pete Danks, VP of Market Activation at Magnite & Lead […]
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Join the IAB Europe Team! Maternity Cover - Marketing Coordinator

Helen Mussard
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09/07/2024
IAB Europe is the European-level association for the digital marketing and advertising ecosystem. Through its membership of national IABs and […]
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