In a continuous effort to enhance transparency and accountability in the digital advertising ecosystem, we are pleased to announce the […]
Alex MacarescuSimon Ejdemyr, Data Scientist at Facebook, explains how to develop machine learning-based approaches for measuring campaign performance.
As the media landscape continues to grow more complicated, advertisers need to be innovative in how they measure their campaigns. With its ability to quickly interpret data and predict results, machine learning is an exciting technology that can help marketers combat complexity and understand performance.
Download the document here and make sure to visit Facebook IQ for more powerful and actionable insights on consumer behaviour, marketing, and measurement.
In a continuous effort to enhance transparency and accountability in the digital advertising ecosystem, we are pleased to announce the […]
Created with research company Verve, Samsung Ads’ latest study looks into key markets in Europe and Asia Pacific to better […]
In collaboration with Google, on Tuesday 29th August we hosted a webinar on the Privacy Sandbox. It focused on […]
