Webinar overview: In this webinar Kantar review key findings from their ad equity research and reveal why consumers are so positive about ads on certain digital media platforms. We also hear from TikTok and Twitch about how brands can best take advantage of these exciting media spaces.
On 26th September, our annual Virtual CTV Day graced screens across Europe, with over 300 attendees joining us to get […]
Developed by IAB Poland's AI working group, this Guide will take you on a fascinating journey through key aspects of […]
IAB Europe and IAB have published the first set of Industry Definitions and Measurement Standards for In-Store Retail Media for […]