Interactive Advertising Bureau

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July 6, 2020
Dispelling some myths about the Transparency and Consent Framework v2.0

The Transparency and Consent Framework (TCF) was created to help companies that serve, measure and manage digital and personalised advertising […]

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July 3, 2020
IAB Europe Event: TCF v2.0 in Practice - Webinar for Publishers (Part 3)

Following on from Part 1 and Part 2 TCF v2.0 Publisher focused webinars, this webinar is the final instalment in […]

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July 3, 2020
Industry Insider with Rakuten Advertising: AVOD - The Time is Now!

Why Advertising-Based Video-on-Demand is the Necessary Evolution of TV After Lockdown As part of a fact-based COVID-19 content series, IAB […]

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July 3, 2020
Marketing Professionals Urge Apple to Adopt Standards Promoting Interoperability and More Predictable User Privacy

Following Apple’s announcement that it has decided to maintain IDFA and extend its influence on the AppStore by limiting the […]

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July 2, 2020
5 Things We Learnt From The Great Digital Debate Webinar

5 Things We Learnt From The Great Digital Debate with Tom Kershaw (CTO, Magnite) and Daniel Knapp (Chief Economist, IAB […]

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July 2, 2020
IAB Europe releases annual Attitudes to Digital Video Advertising Report

Digital Video Key Channel for Brand Building and Driving Sales Addressable and Connected TV earmarked as key drivers for future […]

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July 2, 2020
IAB Europe Attitudes to Digital Video Advertising 2020 Report

The annual Attitudes to Digital Video Advertising Report is based on responses from approximately 300 stakeholders across all parts of […]

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July 1, 2020
Industry Event - The eSport Gaming Forum on 8th July

The Esports & Gaming Forum has always been the biggest marketing conference about esports and electronic entertainment in CEE. The […]

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July 1, 2020
Webinar Recording: IAB Europe And Integral Ad Science: COVID-19 Impact On Consumer Sentiment And Context

Like most, the advertising industry is continuing to seek guidance on how best to navigate the unchartered waters faced due […]

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June 29, 2020
Mars Media Group
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June 26, 2020
Industry Event - The Future Of Diversity: Standing Shoulder to Shoulder

Mediatel Virtual Event - The Future of Diversity on 14th July, 2020 On June 3, as The Black Lives Matter […]

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June 26, 2020
Industry Event - E-commerce Berlin Expo on 18 February 2021

E-commerce Berlin Expo on 18 February, 2021 E-commerce Berlin Expo is the biggest pure-play e-commerce event in the (tech) capital […]

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