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Tenth AdEx Benchmark report reveals a decade of stellar digital advertising performance

Bjorn Bojen
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27/06/2016
Brussels, 4 July 2016 – IAB Europe, in collaboration with IHS Technology, has today published the tenth AdEx Benchmark 2015 Report1 […]
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Danish authorities confirm ad blocking detection doesn't require consent

Bjorn Bojen
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23/06/2016
Brussels, 24 June 2016. IAB Europe welcomes reports that Danish authorities consider that ad blocking detection does not require users’ […]
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Dutch government confirms ad blocking detection is legal

Bjorn Bojen
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22/06/2016
Brussels, 23 June 2016. IAB Europe welcomes the Dutch government’s confirmation that ad blocking detection is legal, and moreover exempted […]
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Clear evolution of programmatic strategy across markets

Bjorn Bojen
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20/06/2016
Brussels, 21st June 2016 – advertisers are experimenting with hybrid models but still relying on agencies whilst publishers are developing […]
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IAB Europe Research Awards Winners Webinar on Consumer Behaviour and Media Planning – 5 July

Bjorn Bojen
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13/06/2016
Join this webinar to gain insight into best practice in consumer behaviour research and media planning When? Tuesday 5th July […]
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Buy-side and sell-side stakeholders recognise the role of programmatic in driving business impacts

Bjorn Bojen
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07/06/2016
Brussels, 8th June 2016 – reduction of media wastage and greater cost and trading efficiencies are identified as the biggest […]
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Blog

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The Four Pillars of the Future Advertising Ecosystem

Georgia Cook
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05/01/2022
We are jumping into the new year with a wonderful new guest blog post from one of our members, Audiencerate. […]
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Writing Those New Year's Resolutions? Add ‘Join an IAB Europe Committee’ to the List

Georgia Cook
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04/01/2022
After a relaxing Christmas break, it’s time to consider what the new year has to offer. 2022 could be the […]
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Will There Be Retail-Santa This Year?

Georgia Cook
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20/12/2021
In this week’s member blog post, Igor Gubin, Region Manager Europe at Admitad, discusses the changing retail landscape and the […]
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That’s a Wrap! IAB Europe 2021 Highlights

Georgia Cook
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16/12/2021
The always delightful Christmas celebrations are upon us and a new year is fast approaching. As we ready ourselves for […]
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Member Guest Post with The Trade Desk - Why Marketers Should Be Excited About Retail Putting The ‘Buy’, in Buy-Side

Georgia Cook
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14/12/2021
In this week's member blog post, we hear from Philippa Snare, SVP EMEA at The Trade Desk. Philippa is urging […]
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The True Value of Digital Advertising Has Come into Sharp Relief

Lauren Wakefield
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10/12/2021
In this blog post, as featured in the EU Observer, IAB Europe's Director, Public Policy, Greg Mroczkowski, shares what has […]
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