TRUSTe / EDAA research shows digital advertising self-regulatory programme continues to improve consumer attitudes towards interest-based advertising.
The European Advertising Consumer Research Index 2016 report delivers a broad view of attitudes and awareness of the European Self-Regulatory Programme […]
Read More »IAB Europe Video Ad Formats Survey - Take part now!
Which video ad formats work for brand building? The aim of this survey is to learn about the video ad […]
Read More »IAB Europe Press release: European ad industry releases new data about powerful economic benefits across the EU delivered by advertising
Brussels, 16 January 2017 – At the time when advertising is under increased regulatory scrutiny across the continent, the EU-wide […]
Read More »Interact 2017 Conference May 23-24: Registrations are now open!
Interact is the premiere gathering of Europe’s digital advertising industry, where leaders advertisers, industry experts, agencies and media owners come […]
Read More »IAB Europe Press release: Proposed ePrivacy Regulation Fails To Improve Cookie Rules
Brussels, 10 January 2017 – The Interactive Advertising Bureau Europe (IAB Europe) is dismayed by the European Commission’s proposal for a […]
Read More »European publishers, the digital advertising industry and direct marketers have expressed serious concerns about the ePrivacy Directive review
On 22 December 2016, European publishers (EMMA, ENPA, EPC, NME), the digital advertising industry (IAB Europe), direct marketers (FEDMA), advertisers […]
Read More »
