Interactive Advertising Bureau

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IAB Europe is the European-level association for the digital marketing and advertising ecosystem. Through its membership of national IABs and media, technology and marketing companies, its mission is to lead political representation and promote industry collaboration to deliver frameworks, standards and industry programmes that enable business to thrive in the European market

News

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Vendors and Consent Management Providers are invited to register to participate in IAB Europe's Transparency and Consent Framework

Bjorn Bojen
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11/04/2018
The registration process is open for Vendors and Consent Management Providers to apply for approved status in the context of […]
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IAB Europe’s Interact 2018 showcases a unique mix of speakers looking to disrupt and reinvent digital advertising – an industry that contributes to €526 bn annually to the EU economy

Bjorn Bojen
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10/04/2018
Business growth in the European Union depends on digital advertising, which contributes €526 billion annually to the EU economy and […]
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IAB Europe webinar: Blockchain and its impact on the digital advertising ecosystem - 23 April 2018

Bjorn Bojen
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09/04/2018
  16:00 CEST / 15:00 BST 23 April 2018 Join this webinar to get a better understanding of blockchain technology […]
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Taking Back Control: What’s In It For Publishers

Bjorn Bojen
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09/04/2018
With the public consultation on the first iteration of the Transparency & Consent Framework (the Framework) that closed on April […]
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Press Release: The Evolving Marketer

Bjorn Bojen
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02/04/2018
Global CMOs appreciating the rise in status but feeling the pressure in new study from NewBase •    Only four in […]
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Press release: IAB Turkey Releases 2017 Digital Ad Spend

Bjorn Bojen
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28/03/2018
IAB Turkey AdEx-TR 2017 Report reveals that Digital ad spend in Turkey reached TRY 2,163 Billion with a growth rate […]
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Blog

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A Precedent-Setting Case for Omni-Channel Consent- an Overview by Jill Briggs, IAB Canada

Amy Mazzola
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02/02/2023
  Jill Briggs, Head of Policy, IAB Canada Heading up the policy pillar at IAB Canada, Jill helps members navigate […]
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Expert Predictions for 2023: IAB Europe’s CEO Shares Her Thoughts with New Digital Age

Amy Mazzola
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25/01/2023
  New Digital Age asked experts from all corners of the digital industry to look beyond the uncertain economic horizon, […]
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E-commerce Berlin Expo 2023 Agenda Released

Amy Mazzola
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19/01/2023
  If You Miss It, You Miss Out: EBE 2023 Agenda Released With the E-commerce Berlin Expo being just a […]
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2023: A Year of Collaboration, Innovation and Transformation with Magnite

Amy Mazzola
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18/01/2023
In this week’s member guest blog post we caught up with Julie Selman, SVP, Head of EMEA at Magnite. In […]
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Our Annual Brand Safety Industry Poll is Here! Have your say and win a €200 Voucher

Amy Mazzola
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12/01/2023
  It’s that time of year again. Have your say in IAB Europe’s annual brand safety and suitability in the […]
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Member Guest Post with Skai - Retail Media - New Year, New Opportunities

Amy Mazzola
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03/01/2023
In this week’s member guest blog post we caught up with Michelle Urwin, VP Marketing at Skai (formerly Kenshoo) to […]
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