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IAB Europe White Paper: Header Bidding and Auction Dynamics

Bjorn Bojen
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27/08/2018
The way in which ads are traded via programmatic methods has evolved and now there are various mechanisms available such […]
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Oath in association with IAB Europe survey: Understanding the challenges faced by publishers in driving programmatic revenue

Bjorn Bojen
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13/08/2018
Participate in the Oath in association with IAB Europe survey for the chance to win an Instax SQ6 camera Oath […]
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IAB Europe Panel at DMEXCO: Taking stock – the impact of Europe’s new data protection rules four months on

Bjorn Bojen
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08/08/2018
Join the IAB Europe panel at DMEXCO on 13 September 2018 on Day 2 at 9.45 - 10.15am on the Debate Stage […]
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IAB Europe Seminar at DMEXCO: Programmatic Advertising in Europe: latest trends, attitudes and growth drivers

Bjorn Bojen
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25/07/2018
IAB Europe will reveal the results of its much-anticipated European Programmatic Market Sizing research which will highlight the size, growth […]
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IAB Europe Webinar - A Complete Overview of the Transparency & Consent Framework - 25 September

Bjorn Bojen
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23/07/2018
Join this webinar to gain insight into the IAB Europe Transparency & Consent Framework. The IAB Europe Transparency & Consent […]
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IAB Europe joins other online advertising industry stakeholders in creating draft Code of Practice on Disinformation

Bjorn Bojen
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16/07/2018
Brussels, 17 July 2018 –  The draft Code of Practice on Disinformation, drawn up by IAB Europe alongside other stakeholders […]
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Blog

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IAB Europe’s Retail Media Certification Programme - Your Questions Answered!

Lauren Wakefield
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19/11/2024
At IAB Europe, we recently announced the Beta launch of our Retail Media Certification Programme an industry-first initiative designed to […]
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Help Us Shape the Future of Sustainable Digital Advertising – Take Our Survey!

Lauren Wakefield
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14/11/2024
Our 2024 State of Readiness—Sustainability in Digital Advertising survey is now open! Take part today to help us understand how […]
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Retail Media in 2025:  Coming Out of Denial

Lauren Wakefield
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14/11/2024
Our Retail Media Consultant, Yara Daher, shares five key principles to help guide Retail Media's transformation in 2025. Retail Media […]
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A Q&A with IAB Europe’s Retail Media Committee - Overview of the Retail Media Measurement Standards for Europe

Lauren Wakefield
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31/10/2024
As Retail Media continues to proliferate the daily media and advertising news headlines, IAB Europe asked two core members of […]
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[Guest Member Blog Post] Building Trust and Precision in Advertising with Zero-Party Data with Ogury

Nicole Laleva
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30/10/2024
In this week's member guest blog post, we hear from Lawrence Horne, Country Director UK at Ogury, who shares key […]
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Unlock Exclusive Insights at Digital World Marketing Forum (DMWF) Europe: IAB Europe Members Can Save 30%

Lauren Wakefield
|
30/10/2024
Digital Marketing World Forum is thrilled to be partnered with IAB Europe!  As digital landscapes continue to shift, staying ahead […]
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