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IAB Europe Launches Beta Test of New Tool for Estimating Digital Advertising Campaign Emissions

Lauren Wakefield
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15/08/2024
Brussels, Belgium, 15th August 2024 – IAB Europe is pleased to announce the beta test launch of OpenGHG, an innovative […]
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IAB Europe Welcomes European Commission’s Second Report on GDPR

Lauren Wakefield
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01/08/2024
Brussels, Belgium, 1st August 2024 – IAB Europe, the leading trade association for the digital advertising industry, welcomes the European […]
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IAB Europe Reacts to Google’s New Approach to Privacy Sandbox

Lauren Wakefield
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23/07/2024
Brussels, 23 July 2024 - IAB Europe acknowledges yesterday’s announcement by Google that instead of deprecating support for third-party cookies […]
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IAB Europe Releases First Attitudes to Retail Media Report Revealing Key Trends & Growth Areas in Europe

Lauren Wakefield
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23/07/2024
Half of Buyers Diverting Investment From Other Marketing Channels & Budgets to Retail Media Channels  23rd July, Brussels, Belgium - […]
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IAB Europe Expresses Concerns Over GDPR Procedural Regulation

Lauren Wakefield
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22/07/2024
Brussels, Belgium, 22nd July 2024– IAB Europe, representing a diverse membership of digital marketing, digital advertising, and media companies, has […]
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Celebrating Excellence in Digital Advertising: IAB Europe’s 2024 MIXX Awards Europe Winners Revealed

Lauren Wakefield
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18/07/2024
Brussels, Belgium, 18th July 2024 -  IAB Europe, the leading association for the digital advertising and marketing industry, is thrilled […]
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What’s Driving Programmatic Forward in 2026? A Q&A with the Chair of Our Advertising & Media Committee

Lauren Wakefield
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20/04/2026
Programmatic advertising is entering a new phase: one defined not just by growth, but by transformation. As new channels scale […]
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Causal Measurement Isn’t Optional Anymore: Highlights from Our Conversation with Instacart’s Michael Lin

Lauren Wakefield
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20/04/2026
Our Senior Director, Industry Development & Marketing, Marie-Clare Puffett shares highlights from her IAB Connected Commerce breakout session 'Measurement Deep […]
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Join the IAB Europe Team! Project Manager - Policy & Legal

Lauren Wakefield
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17/04/2026
About the Role IAB Europe is seeking a highly organised and proactive Project Manager to support its Policy and Legal […]
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Join Our Sustainability Standards Committee's #GreenByDesign Earth Day Challenge

Lauren Wakefield
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16/04/2026
With Earth Day just around the corner on 22nd April, it’s the perfect moment to take small, meaningful steps towards […]
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Reflections from New York: Commerce Media’s Inflection Point

Lauren Wakefield
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16/04/2026
Our Senior Director, Industry Development & Marketing, Marie-Clare Puffett, headed across the pond to New York this week for the […]
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[Guest Member Blog] Consent is a Media Performance Lever with iubenda

Nicole Laleva
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15/04/2026
In this week’s Guest Member Blog post, we hear from Andreea Mandeal, Chief Marketing Officer, iubenda, who discusses how privacy […]
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