Global commerce media advertising ad spend will reach $158 billion this year, and will increase to $220 billion in 2027, […]
Marie-Clare PuffettThe annual Attitudes to Digital Video Advertising Report is based on responses from approximately 300 stakeholders across all parts of the ecosystem and provides insight into the growth and adoption of digital video advertising across Europe, the ways in which video is being traded on both the buy-side and sell-side, and what the future holds.
Thank you to the following people who contributed to the Report:
Download the report below.
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Global commerce media advertising ad spend will reach $158 billion this year, and will increase to $220 billion in 2027, […]
Retail Media has experienced exponential growth in recent years. Going from a nascent conversation to a widely invested and much […]
IAB Spain together with Primetag, an analytical and ROI measurement platform for influence marketing, presented the Study 'Influencer Economy: Market Data […]
