Interactive Advertising Bureau

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IAB Europe is the European-level association for the digital marketing and advertising ecosystem. Through its membership of national IABs and media, technology and marketing companies, its mission is to lead political representation and promote industry collaboration to deliver frameworks, standards and industry programmes that enable business to thrive in the European market

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Member Guest Blog Post by OneTrust - OTT App Compliance

Helen Mussard
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03/09/2020
Our member guest post this week is written by Ashlea Cartee, OneTrust PreferenceChoice Product Marketing Manager. Ashlea Cartee spends her […]
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New Post Third-Party Cookie Poll - Have Your Say!

Helen Mussard
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02/09/2020
The depletion of third-party cookies will bring about fundamental changes to our industry, creating new opportunities and challenges. How prepared […]
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IAB Europe Policy Update - Memorandum of Understanding (MoU) on Online Advertising and IPR

Helen Mussard
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02/09/2020
Welcome to the new 'Policy Update' blog series from Greg Mroczkowski, Director, Public Policy at IAB Europe . In this […]
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IAB Europe Stands in Solidarity with IAB Belarus

Helen Mussard
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28/08/2020
Last week, IAB Europe shared a statement here from The Association of Advertising Organizations (ARO) and the Association of Interactive […]
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Interested in Audio? Get Involved With The New Buyers Guide to Digital Audio

Marie-Clare Puffett
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27/08/2020
At the beginning of the year, IAB Europe’s Brand Advertising Committee launched a new Taskforce - The Channels & Formats […]
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Looking to Get More Involved In Industry & Policy Initiatives? Join Our Committees!

Helen Mussard
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13/08/2020
This year, IAB Europe's committees and taskforces have produced some incredible outputs. From Guides to the Post Third-Party Cookie Era […]
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