Transitioning to a Post Third-Party Cookie Era - Q&A with Experts from the Programmatic Trading Committee
Lauren Wakefield
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08/04/2021
For the last 25 years, Marketers have relied on third-party cookies to track consumer behaviour online. Nearly all AdTech and […]
Read More »Just One Week To Go! Are You Entering Europe's Leading Awards?
The final deadline is Friday 16th April. Have you produced an outstanding campaign or research project over the last year? […]
Read More »Take part in IAB Europe’s Attitudes to Digital Video Advertising Survey 2021
IAB Europe is inviting all stakeholders to participate - advertisers, agencies, publishers and ad tech vendors - in our annual […]
Read More »IAB Tech Lab Releases New Buy-side Transparency Specifications for Public Comment
Buyers.json and DemandChain Object Enable Sellers to Know Their Advertisers, to Prevent Malware and Ensure Brand Safety and Ad Quality […]
Read More »Network News: IAB Turkey - New Board Elected
IAB Turkey's 6th General Assembly Meeting was held on March 30, 2021. At the General Assembly meeting, after the annual […]
Read More »Member Guest Post with Xandr - The Free Internet Conundrum
Lauren Wakefield
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06/04/2021
In this week's member-guest post, we hear from Mia Sari, Manager, Solutions Consulting at Xandr, as she shares her thoughts […]
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