Member Guest Post with Novatiq -Analysing McKinsey’s Post Third-Party Cookie Strategies - Going Beyond Owned Intelligence
Lauren Wakefield
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27/04/2022
In this week's member-guest post we hear from Tanya Field, Co-Founder, and CPO of Novatiq, as she analyses McKinsey's recent […]
Read More »Interact 2022 - Just One Week Left to Secure Your Early Bird Tickets!
Lauren Wakefield
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21/04/2022
IAB Europe’s Annual Flagship Event Interact is back and ready to welcome you from 25th - 26th May 2022 in […]
Read More »A Word from Kristanne Roberts, Chair of the Research Awards Europe Jury 2022
Written by Kristanne Roberts, Product Management Director for Kantar Marketplace I am extremely excited to announce that I am to […]
Read More »The Latest Updated Guide to the Post Third-Party Cookie Era - What You Need to Know Today: A Q&A with Experts from the Programmatic Trading Committee
Lauren Wakefield
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24/03/2022
Earlier this month, IAB Europe released its latest comprehensively updated ‘Guide to the Post-Third-Party Cookie Era’. The Guide has been […]
Read More »A Word from Antonia Faulkner, Chair of the MIXX Awards Europe 2022 Jury
Written by Antonia Faulkner, Head of Marketing & Analytics at Samsung Ads Europe and APAC I am delighted to be […]
Read More »IAB Europe and PubMatic Release New Research Revealing the State of Online Video Advertising Today and Predictions for the Year Ahead
Marie-Clare Puffett
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16/03/2022
Strong growth in online video advertising is being driven by emerging channels and formats but media buyers still seek better […]
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