Interactive Advertising Bureau

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IAB Europe is the European-level association for the digital marketing and advertising ecosystem. Through its membership of national IABs and media, technology and marketing companies, its mission is to lead political representation and promote industry collaboration to deliver frameworks, standards and industry programmes that enable business to thrive in the European market

News

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IAB Europe Research Awards 2016 now open!

Bjorn Bojen
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15/02/2016
Get your entries in by Friday 1st April, don’t miss out! Download the entry notes and entry form to enter […]
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CNIL-Facebook: Recent developments create legal uncertainty for use of online cookies

Bjorn Bojen
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15/02/2016
IAB Europe has taken note of the CNIL asking Facebook to review its use of cookie, believing the move and similar moves to create uncertainty for thousands of other websites that make use of similar techniques.
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13.9%: The percentage of Adblock users in Romania

Bjorn Bojen
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02/02/2016
IAB Romania and Agora Project, with the support of Quantix Marketing Consulting and PageFair have conducted an extensive study in […]
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Data Protection deal is a setback for Europe's digital economy

Bjorn Bojen
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16/12/2015
The political deal struck on Europe’s future data protection law is bad news for consumers and for businesses. IAB Europe […]
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Online advertising is driven by display in H1 2015 to a total of €16bn, IAB Europe report reveals

Bjorn Bojen
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09/12/2015
Online advertising grew 9.7% on a like-for-like basis to a value of €16bn for the first half of 2015 from […]
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Europe’s booming online ad industry accounts for 1.4 million jobs and € 100 billion of Gross Value

Bjorn Bojen
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25/11/2015
Online advertising has expanded from a nascent industry into a powerhouse over the past decade and a half. It now […]
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Blog

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Request for Proposal - TCF Vendor Compliance Programme

Helen Mussard
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08/02/2021
To protect the IAB Europe Transparency & Consent Framework (TCF) and ensure its success for the whole industry, IAB Europe […]
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Member Guest Blog with IAS - IAS UK Streaming Wars: How CTV is shaping the future of content consumption

Lauren Wakefield
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28/01/2021
As we enter 2021, there are many key Digital Advertising trends and opportunities expected for this year. Connected-TV (CTV) is […]
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Want To Join The IAB Europe Team? New Position - Public Policy Officer

Helen Mussard
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28/01/2021
IAB Europe has an immediate opening for a Public Policy Officer. The position is a new one in the Association’s […]
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Member Guest Blog Post With PubMatic - Making the Most of Innovation in CTV

Helen Mussard
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27/01/2021
In this week's member guest post, we are delighted to welcome Emma Newman, Chief Revenue Officer, EMEA for PubMatic. Emma […]
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Want To Join The IAB Europe Team? New Position - Digital Advertising Technology Director

Helen Mussard
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15/01/2021
Scope of the role IAB Europe is recruiting a full-time Digital Advertising Technology Director who will support the Association’s mission […]
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Member Guest Blog Post with IAS - The European Recovery Will Transform Digital Advertising. And For The Better

Helen Mussard
|
14/01/2021
Alongside its early challenges and uncertainty around digital ad spend, 2020 has been a big year for digital advertising. In […]
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