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News

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Dutch government confirms ad blocking detection is legal

Bjorn Bojen
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22/06/2016
Brussels, 23 June 2016. IAB Europe welcomes the Dutch government’s confirmation that ad blocking detection is legal, and moreover exempted […]
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Clear evolution of programmatic strategy across markets

Bjorn Bojen
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20/06/2016
Brussels, 21st June 2016 – advertisers are experimenting with hybrid models but still relying on agencies whilst publishers are developing […]
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IAB Europe Research Awards Winners Webinar on Consumer Behaviour and Media Planning – 5 July

Bjorn Bojen
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13/06/2016
Join this webinar to gain insight into best practice in consumer behaviour research and media planning When? Tuesday 5th July […]
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Buy-side and sell-side stakeholders recognise the role of programmatic in driving business impacts

Bjorn Bojen
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07/06/2016
Brussels, 8th June 2016 – reduction of media wastage and greater cost and trading efficiencies are identified as the biggest […]
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Ad Blocking Detection Guidance

Bjorn Bojen
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06/06/2016
IAB Europe has issued guidance to EU-based publishers on ad blocking detection following reports that such detection without the consent […]
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IAB Europe position on the proposal for a Directive concerning contracts for the supply of digital content

Bjorn Bojen
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05/06/2016
IAB Europe agrees that consumers may indeed participate in a value exchange when they access online services that are free […]
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Blog

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That’s a Wrap! Check Out The Latest Virtual CTV Day Highlights

Georgia Cook
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05/05/2022
On 27th April, IAB Europe hosted the first Virtual CTV Event of 2022, and with over 200 people in attendance, […]
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Member Guest Post with Novatiq -Analysing McKinsey’s Post Third-Party Cookie Strategies - Going Beyond Owned Intelligence

Lauren Wakefield
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27/04/2022
In this week's member-guest post we hear from Tanya Field, Co-Founder, and CPO of Novatiq, as she analyses McKinsey's recent […]
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Interact 2022 - Just One Week Left to Secure Your Early Bird Tickets!

Lauren Wakefield
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21/04/2022
IAB Europe’s Annual Flagship Event Interact is back and ready to welcome you from 25th - 26th May 2022 in […]
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A Word from Kristanne Roberts, Chair of the Research Awards Europe Jury 2022

Georgia Cook
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30/03/2022
Written by Kristanne Roberts, Product Management Director for Kantar Marketplace I am extremely excited to announce that I am to […]
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The Latest Updated Guide to the Post Third-Party Cookie Era - What You Need to Know Today: A Q&A with Experts from the Programmatic Trading Committee

Lauren Wakefield
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24/03/2022
Earlier this month, IAB Europe released its latest comprehensively updated ‘Guide to the Post-Third-Party Cookie Era’. The Guide has been […]
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A Word from Antonia Faulkner, Chair of the MIXX Awards Europe 2022 Jury

Georgia Cook
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24/03/2022
Written by Antonia Faulkner, Head of Marketing & Analytics at Samsung Ads Europe and APAC I am delighted to be […]
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