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Advertising Industry Calls on the European Commission: Recognise Existing Digital Rules Ahead of the Digital Fairness Act

Lauren Wakefield
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14/07/2025
BRUSSELS, Belgium, 14th June 2025 – IAB Europe, together with a broad coalition of advertising industry associations, has called on […]
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Announcing the New Chair and Vice Chair of IAB Europe’s Policy Committee

Lauren Wakefield
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11/06/2025
IAB Europe is delighted to announce the appointment of Jacob Dexe, Public Affairs Manager at IAB Sweden, as the new […]
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Announcing the Chair and Vice Chair of IAB Europe’s New Advertising & Media Committee

Lauren Wakefield
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05/06/2025
Since the launch of our newly formed Advertising & Media Committee in March, we have been focused on uniting industry […]
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IAB Europe Officially Launches Retail Media Certification Programme for Retailers and Expands Beta Test to Ad Tech Participants

Lauren Wakefield
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29/05/2025
Brussels, Belgium, 29th May 2025 – IAB Europe has announced the official launch of its Retail Media Certification Programme for […]
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IAB Europe Welcomes New Board of Directors

Lauren Wakefield
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22/05/2025
Brussels, Belgium, 22nd May 2025 - IAB Europe, the leading European-level industry association for the digital marketing and advertising ecosystem, […]
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IAB Europe’s 2024 AdEx Benchmark Report: European Digital Advertising Market Surpasses €100bn for the First Time

Lauren Wakefield
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21/05/2025
Double-digit growth marks another year of acceleration, with Social, Video, and Retail Media leading the way. Brussels, Belgium, 21st May […]
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Blog

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Is CTV Now a Conversion Platform? A Q&A With Members of Our CTV Working Group

Lauren Wakefield
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11/03/2026
Connected TV (CTV) is rapidly becoming a measurable, performance‑driving channel, and this Q&A with experts from our CTV Working Group […]
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Driving Trust, Innovation, and Growth in Retail Media: Highlights from IAB Europe’s Q1 2026 Retailer Council Meeting

Nicole Laleva
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06/03/2026
On 3rd March, members of our Retailer Council gathered at the SMG headquarters in London for our first meeting of […]
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Retail Media Spotlight: Driving Change, Breaking Silos, and Shaping the Future in 2026

Nicole Laleva
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05/03/2026
As Retail & Commerce Media continues to evolve across Europe and beyond, 2026 is shaping up to be a pivotal […]
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Measurement That the Market Can Trust: Reflections from the IAB Europe Retailer Leaders Council

Amy Mazzola
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04/03/2026
On Tuesday 3 March 2026, the IAB Europe Retailer Leaders Council gathered in London for its first in-person meeting of […]
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[Guest Member Blog Post] How to Prepare for Social’s Programmatic Shift with DoubleVerify

Nicole Laleva
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02/03/2026
In this week's member guest blog post we hear from Tanisha Briere-Edney, Group Director, DoubleVerify, as she explores social media’s […]
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Welcoming Our New Member: A Q&A with Booking.com

Lauren Wakefield
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26/02/2026
We’re delighted to welcome Booking.com as a new member of IAB Europe, marking an exciting step forward as we continue […]
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