Interactive Advertising Bureau

News Room


News

VIEW ALL NEWS ARTICLES

IAB Europe Press Release: Buy and sell-side stakeholders increase recognition of programmatic business impacts beyond efficiencies

Bjorn Bojen
|
27/11/2017
Brussels, 27 November 2017 – Better campaign reporting and control on the buy-side and improved inventory control on the sell-side […]
Read More »

Press release: The Platform of Trustworthy Ad On Digital to Fight Fraud

Bjorn Bojen
|
27/11/2017
IAB Turkey, Turkish Advertising Agencies Association and Advertisers Association have established GUR, The Platform of Trustworthy Ad on Digital in […]
Read More »

Digital Advertising continues double-digit growth fuelled by Mobile and Video, latest AdEx Benchmark Study reveals

Bjorn Bojen
|
23/11/2017
Brussels 23 November -  IAB Europe, in collaboration with IHS Markit, has today published the AdEx Benchmark H1 2017 Study. […]
Read More »

Press release: Index Exchange announces expansion into France

Bjorn Bojen
|
20/11/2017
TORONTO & PARIS, Nov. 14, 2017 — Index Exchange announced today it’s expanding into France to join sophisticated publishers and buyers […]
Read More »

IAB Europe Virtual Programmatic Day 2017 Roundup

Bjorn Bojen
|
09/11/2017
The Virtual Programmatic Day is an online event that explored the growth drivers and barriers of programmatic in Europe and […]
Read More »

IAB Europe Press Release: IAB Europe publishes guidance to drive transparency in digital advertising supply chain

Bjorn Bojen
|
31/10/2017
Brussels, 31st October 2017, IAB Europe has published its Transparency Guide with the aim of improving transparency in the digital […]
Read More »
1 53 54 55 56 57 77

Blog

VIEW ALL BLOG POSTS

New IAB Europe Attitudes to Retail Media in Europe Survey Now Open!

Amy Mazzola
|
21/03/2024
We’re excited to invite retail media buyers and sellers to participate in our new Attitudes to Retail Media survey.  We […]
Read More »

Guest Member Blog Post with Coinis: Transforming Workplaces: The Unique Culture of Coinis

Amy Mazzola
|
13/03/2024
In this week’s guest member blog post, we caught up with Isidora Matović, Social Media Manager at Coinis as she […]
Read More »

European Court Ruling on IAB Europe v APD: Clearing the Fog

Lauren Wakefield
|
08/03/2024
On 7th March, the Court of Justice of the European Union (CJEU) delivered a ruling in IAB Europe v APD. […]
Read More »

Inspire Inclusion in Digital Advertising this International Women’s Day - Join Our Committees

Amy Mazzola
|
08/03/2024
Join us in celebrating International Women’s Day by encouraging the remarkable women in your teams and in our industry to […]
Read More »

Understanding SBTi Targets and Greenhouse Gas (GHG) Protocol in Digital Advertising

Lauren Wakefield
|
06/03/2024
Dimitris Beis, Data Analyst & Sustainability Manager at IAB Europe shares key insights to help stakeholders in the digital advertising […]
Read More »

Programmatic Perspectives Omnichannel FAQ Blog - What it is, What it’s Not.. and How and Why You Should Implement it As Part Of Your Programmatic Strategy

Amy Mazzola
|
28/02/2024
IAB Europe’s Programmatic Trading Committee has put together this handy FAQ to demystify common questions on omnichannel strategies. In this […]
Read More »
1 53 54 55 56 57 134
Sign up for our newsletter
linkedin facebook pinterest youtube rss twitter instagram facebook-blank rss-blank linkedin-blank pinterest youtube twitter instagram