IAB Europe White Paper: Programmatic Native Advertising
Native advertising spend is expected to reach $85.5 billion by 2020, double the current level. Indeed, the growth of digital […]
Read More »IAB Europe Survey: What is driving digital video advertising adoption
Digital video advertising is experiencing strong growth; spend in digital video advertising grew by more than 30% and programmatic video […]
Read More »IAB Europe Press Release: IAB Europe publishes first edition of the Human Capital in the Digital Environment Report
Brussels, 21 November 2018 – IAB Europe has today published the inaugural edition of the Human Capital in the Digital […]
Read More »The CNIL’s VECTAURY Decision and the IAB Europe Transparency & Consent Framework
On 30 October, the French data protection authority (CNIL) published a notice declaring that French start-up company VECTAURY failed to […]
Read More »AdTech Summit, on 30 November 2018 in Paris IAB France's new major annual meeting, in partnership with IAB Tech Lab.
Turning Paris into the AdTech Capital of the World for a day! On November 30th, from 8:30am to 5pm at […]
Read More »IAB Europe Press Release: Mobile Ad Spend Crosses €10bn Mark in First Half of 2018, Latest AdEx Benchmark Study Reveals
Brussels, 12 November 2018 - IAB Europe, in collaboration with IHS Markit, has today published the AdEx Benchmark H1 2018 […]
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