Interactive Advertising Bureau

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IAB Europe is the European-level association for the digital marketing and advertising ecosystem. Through its membership of national IABs and media, technology and marketing companies, its mission is to lead political representation and promote industry collaboration to deliver frameworks, standards and industry programmes that enable business to thrive in the European market

News

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Interact 2019 registration is open!

Bjorn Bojen
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18/02/2019
Interact is a must-attend event for the digital advertising industry. Join over 700 attendees, meet leading European advertisers, industry experts, […]
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Interact 2019 - date and call for papers announced!

Bjorn Bojen
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07/02/2019
Add to CalendarIAB Europe, IAB Poland and the Programme Advisory Board of Interact 2019 are pleased to invite you to […]
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IAB Europe Competitive Tender & Request for Proposals (RFP) – AdEx Benchmark and European Programmatic Market Sizing studies

Bjorn Bojen
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07/02/2019
IAB Europe opens RFP process for undertaking its annual digital advertising spend study (AdEx Benchmark) and its annual Programmatic Market […]
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Interact 2019 speakers wanted! IAB Europe announces call for papers

Bjorn Bojen
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07/02/2019
Europe’s Greatest Digital Minds Invited to Speak at IAB Europe’s Flagship Conference: Interact 2019 On 4-5 June in Warsaw, Poland, […]
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Get your work recognised with a European award – IAB Europe MIXX and Research awards now open

Bjorn Bojen
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30/01/2019
Good news! The MIXX Awards Europe and the IAB Europe Research Awards are now open for entries! Enter before the […]
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Blog Series: “I’m a CMP. Am I doing it right?” #2 CMP UI/UX Requirements / Part 3

Bjorn Bojen
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29/01/2019
CMPs must adhere to TCF Policies and UI/UX requirements Last year’s enforcement decision by the CNIL against French mobile ad […]
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Blog

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Guest Member Blog Post with Coinis - Unlocking The Power of Affiliate Marketing for Businesses & Individuals

Lauren Wakefield
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12/09/2023
  In this week's member guest blog post we hear from Tamara Jelic, Head of Business Development, and Anastasia Loseva, […]
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Guest Member Blog Post with Freewheel - Video’s Million-Pound Question: What Does ‘Premium Video’ Really Mean?

Lauren Wakefield
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08/09/2023
  In this week’s member guest blog post, we hear from Emmanuel Josserand, Senior Director, Brand, Agency and Industry Relations […]
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DMEXCO 2023 – The Highlight Event of Digital Marketing

Amy Mazzola
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04/09/2023
  On September 20 & 21, 2023, DMEXCO will be opening its doors to leading businesses and pioneers from the […]
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Back to School: 101 Industry Guidance to Prep You For the New Season

Lauren Wakefield
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31/08/2023
As summer vacations draw to a close and we gear up for an exciting new season in the world of […]
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IAB Europe Welcomes New Retailers to its Retail Media Working Group

Amy Mazzola
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31/08/2023
  IAB Europe is pleased to welcome three new retailer members to its Retail Media Working Group; ICA, Schwarz Media […]
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IAB Europe’s Privacy Sandbox Testing Webinar Series in Collaboration with Google

Amy Mazzola
|
24/08/2023
  Join us for a special two part webinar series dedicated to Google Privacy Sandbox Testing. The webinars will provide […]
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