Interactive Advertising Bureau

News Room


News

VIEW ALL NEWS ARTICLES

IAB Europe Urges Caution on Amendments to the European Parliament’s Negotiating Position on the Digital Services Act

Lauren Wakefield
|
20/01/2022
20 January 2022, Brussels, Belgium – The European Parliament has voted to accept new amendments to its position on the […]
Read More »

DSA IMCO vote: IAB Europe commends avoidance of a ban on "targeted" ads but warns of overlap and contradictions with existing data protection law

Lauren Wakefield
|
14/12/2021
14 December 2021, Brussels, Belgium - IAB Europe issued a cautious welcome to the report approved today by the European […]
Read More »

IAB Europe Releases New Guide to Native Advertising

Georgia Cook
|
02/12/2021
The guide provides up-to-date insight into native ad formats and key considerations and best practices for buyers. 2nd December 2021, […]
Read More »

IAB Europe Releases A New Guide To In-Gaming

Georgia Cook
|
11/11/2021
Guide Provides Definitions and Best Practices for In-Game Advertising 11th November 2021, Brussels, Belgium: IAB Europe, the leading European-level industry […]
Read More »

Update On The Belgian Data Protection Authority’s Investigation Of IAB Europe

Helen Mussard
|
05/11/2021
Brussels, 5 November 2021 - IAB Europe is informed by the Belgian data protection authority (the APD) that its Litigation […]
Read More »

IAB Europe Launches New Campaign On Targeted Advertising At Crunch Time For The Digital Services Act (DSA)

Helen Mussard
|
27/10/2021
Brussels, 27 October 2021 -- IAB Europe, representing the digital advertising and marketing ecosystem, today launched its #NoEasyWins campaign, highlighting […]
Read More »
1 21 22 23 24 25 75

Blog

VIEW ALL BLOG POSTS

101 Guidance for Retailers New to Retail Media - A Q&A with members of Our Retail & Commerce Media Committee 

Lauren Wakefield
|
01/05/2025
As Retail Media cements its place as a core revenue stream for retailers and a must-have in brand marketing strategies, […]
Read More »

[Guest Member Blog Post] The Cost of Dull: How B2B Brands Are Missing Millions by Undervaluing Creative with TikTok

Lauren Wakefield
|
30/04/2025
In this week's member guest blog post we hear from Callum Smith, Head of Marketing Solutions EUI at TikTok, as […]
Read More »

Help Shape the Future of Retail Media in Europe: Share Your Insights Today

Lauren Wakefield
|
30/04/2025
As Retail Media cements its role at the heart of digital advertising strategies, understanding how it's being adopted and where […]
Read More »

Setting the Scene on Growth at Interact 2025: Be Among the First to Discover the Future of Digital Advertising Investment

Lauren Wakefield
|
29/04/2025
As the digital advertising industry navigates rapid change, Interact 2025 promises to deliver the clarity and direction needed for the […]
Read More »

Build Your Knowledge of the TCF – Webinar Replay and Key Resources

Lauren Wakefield
|
28/04/2025
On 24th April 2025, IAB Europe hosted an insightful Transparency & Consent Framework (TCF) 101 webinar, created to offer a […]
Read More »

Retail Media in the Spotlight at Interact 2025: Navigating Growth, Challenges & Opportunities

Lauren Wakefield
|
25/04/2025
With Interact 2025 just a few weeks away, we’re shining a spotlight on some of the must-attend sessions from this […]
Read More »
1 21 22 23 24 25 123
Sign up for our newsletter
linkedin facebook pinterest youtube rss twitter instagram facebook-blank rss-blank linkedin-blank pinterest youtube twitter instagram