Buyers willing to pay more for premium, high quality and trusted inventory, new IAB Europe survey finds
Marie-Clare Puffett
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14/07/2022
98% of buyers agree that buying inventory in a quality media environment is important 92% prefer to spend their advertising […]
Read More »IAB Europe Releases Full 2021 AdEx Benchmark Report To Reveal Digital Advertising Market Size
Lauren Wakefield
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28/06/2022
Report details all factors contributing to 30.5% annual growth All 28 markets recorded double-digit growth Brussels, Belgium, 28 June 2022 […]
Read More »IAB Europe Declares Formal Endorsement of the Strengthened Code of Practice on Disinformation
Lauren Wakefield
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16/06/2022
16 June 2022, Brussels, Belgium - IAB Europe today declared its formal endorsement of the strengthened Code of Practice (CoP) […]
Read More »IAB Europe AdEx 2021 Benchmark Study Reveals Double-Digit Digital Advertising Growth Across All Markets
Lauren Wakefield
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25/05/2022
European Digital Advertising Market Grew by 30.5% to achieve €92bn Turkey Achieved 99.7% Market Growth Audio Grew By 50.2% Across […]
Read More »Shortlist of Finalists Announced for IAB Europe’s Prestigious MIXX and Research Awards
Brussels, 17th May 2022 - IAB Europe, the leading European-level industry association for the digital advertising and marketing ecosystem, is […]
Read More »IAB Europe Withdraws Request for Suspension of Execution of the APD Decision on IAB Europe and the Transparency & Consent Framework (TCF) Following APD Confirmation of Expected Timeline for the Execution of the Action Plan
Lauren Wakefield
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13/05/2022
Brussels, 13 May 2022 – IAB Europe today announced that it is withdrawing its request for suspension of the execution […]
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