Interactive Advertising Bureau

News Room


News

VIEW ALL NEWS ARTICLES

IAB Europe Releases A New Guide To In-Gaming

Georgia Cook
|
11/11/2021
Guide Provides Definitions and Best Practices for In-Game Advertising 11th November 2021, Brussels, Belgium: IAB Europe, the leading European-level industry […]
Read More »

Update On The Belgian Data Protection Authority’s Investigation Of IAB Europe

Helen Mussard
|
05/11/2021
Brussels, 5 November 2021 - IAB Europe is informed by the Belgian data protection authority (the APD) that its Litigation […]
Read More »

IAB Europe Launches New Campaign On Targeted Advertising At Crunch Time For The Digital Services Act (DSA)

Helen Mussard
|
27/10/2021
Brussels, 27 October 2021 -- IAB Europe, representing the digital advertising and marketing ecosystem, today launched its #NoEasyWins campaign, highlighting […]
Read More »

IAB Europe Calls on Parliamentarians to Reject ‘Misleading’ Report on Data-Driven Ads

Lauren Wakefield
|
14/10/2021
Brussels, 14 October 2021 - IAB Europe is dismayed by a new campaign and report, launched by the Greens/EFA in […]
Read More »

IAB Europe Releases Annual Programmatic Research on Drivers, Barriers and Operating Models

Marie-Clare Puffett
|
06/10/2021
Research reveals that despite the pandemic, programmatic investments have remained stable in Europe, with programmatic video being a key driver […]
Read More »

IAB Europe Releases A New Guide To Quality

Helen Mussard
|
28/09/2021
28th September, 2021, Brussels, Belgium: IAB Europe, the leading European-level industry association for the digital advertising and marketing ecosystem, has […]
Read More »
1 23 24 25 26 27 77

Blog

VIEW ALL BLOG POSTS

5 Reasons Not to Miss Our Retail Media Summit in Amsterdam

Lauren Wakefield
|
01/08/2025
Retail Media is growing fast, but it can’t keep growing on hype alone. As investment surges and new players enter […]
Read More »

Inside IAB Europe’s July Policy Snapshot: A Preview of What’s Shaping Digital Advertising Policy

Helen Mussard
|
31/07/2025
Each month, IAB Europe delivers a members-only Policy Matters newsletter to keep our community informed on the most pressing issues […]
Read More »

MIXX Awards 2025: Last Chance for Early Bird Entry + Winning Tips from 2024

Lauren Wakefield
|
30/07/2025
It’s now or never! There's only one week left to submit your work for the 2025 MIXX Awards Europe at […]
Read More »

Driving Media Decarbonisation Through Precision: GMSF v1.2 and the Power of Contributed Data

Lauren Wakefield
|
30/07/2025
In this blog post, Andrei Baragan, CTO, Cedara, and IAB Europe’s Data Analyst & Sustainability Lead, Dimitris Beis, explore how […]
Read More »

Looking Back at Interact 2025: Q&A Spotlight on CTV with Magnite

Lauren Wakefield
|
28/07/2025
Following the release of our first exclusive Q&A with Dr. Daniel Knapp, where we unpacked the AdEx 2024 findings and […]
Read More »

Top 5 Trends Defining European Retail Media in 2025 and How You Can Help Shape the Future

Lauren Wakefield
|
22/07/2025
Our latest Attitudes to Retail Media Report was released last week. And it’s our most comprehensive look at the state […]
Read More »
1 23 24 25 26 27 133
Sign up for our newsletter
linkedin facebook pinterest youtube rss twitter instagram facebook-blank rss-blank linkedin-blank pinterest youtube twitter instagram