IAB Europe Releases New Guide to Native Advertising
The guide provides up-to-date insight into native ad formats and key considerations and best practices for buyers. 2nd December 2021, […]
Read More »IAB Europe Releases A New Guide To In-Gaming
Guide Provides Definitions and Best Practices for In-Game Advertising 11th November 2021, Brussels, Belgium: IAB Europe, the leading European-level industry […]
Read More »Update On The Belgian Data Protection Authority’s Investigation Of IAB Europe
Brussels, 5 November 2021 - IAB Europe is informed by the Belgian data protection authority (the APD) that its Litigation […]
Read More »IAB Europe Launches New Campaign On Targeted Advertising At Crunch Time For The Digital Services Act (DSA)
Brussels, 27 October 2021 -- IAB Europe, representing the digital advertising and marketing ecosystem, today launched its #NoEasyWins campaign, highlighting […]
Read More »IAB Europe Calls on Parliamentarians to Reject ‘Misleading’ Report on Data-Driven Ads
Lauren Wakefield
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14/10/2021
Brussels, 14 October 2021 - IAB Europe is dismayed by a new campaign and report, launched by the Greens/EFA in […]
Read More »IAB Europe Releases Annual Programmatic Research on Drivers, Barriers and Operating Models
Marie-Clare Puffett
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06/10/2021
Research reveals that despite the pandemic, programmatic investments have remained stable in Europe, with programmatic video being a key driver […]
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