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IAB Europe Releases A New Guide To In-Gaming

Georgia Cook
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11/11/2021
Guide Provides Definitions and Best Practices for In-Game Advertising 11th November 2021, Brussels, Belgium: IAB Europe, the leading European-level industry […]
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Update On The Belgian Data Protection Authority’s Investigation Of IAB Europe

Helen Mussard
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05/11/2021
Brussels, 5 November 2021 - IAB Europe is informed by the Belgian data protection authority (the APD) that its Litigation […]
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IAB Europe Launches New Campaign On Targeted Advertising At Crunch Time For The Digital Services Act (DSA)

Helen Mussard
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27/10/2021
Brussels, 27 October 2021 -- IAB Europe, representing the digital advertising and marketing ecosystem, today launched its #NoEasyWins campaign, highlighting […]
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IAB Europe Calls on Parliamentarians to Reject ‘Misleading’ Report on Data-Driven Ads

Lauren Wakefield
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14/10/2021
Brussels, 14 October 2021 - IAB Europe is dismayed by a new campaign and report, launched by the Greens/EFA in […]
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IAB Europe Releases Annual Programmatic Research on Drivers, Barriers and Operating Models

Marie-Clare Puffett
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06/10/2021
Research reveals that despite the pandemic, programmatic investments have remained stable in Europe, with programmatic video being a key driver […]
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IAB Europe Releases A New Guide To Quality

Helen Mussard
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28/09/2021
28th September, 2021, Brussels, Belgium: IAB Europe, the leading European-level industry association for the digital advertising and marketing ecosystem, has […]
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Retail Media Deep Dive: Interact 2025 Q&A with Colin Lewis

Lauren Wakefield
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01/09/2025
Next in our Interact 2025 speaker Q&A series, we're going even deeper into the world of Retail Media Watch the […]
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Welcome to the New Era of Retail Media with Retail Media Age

Lauren Wakefield
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27/08/2025
Retail media is growing rapidly, as an increasing number of brands and retailers jump at the opportunity to transform the […]
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Meet the 2025 MIXX Awards Europe Jury & Enter Your Work Today

Lauren Wakefield
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27/08/2025
The MIXX Awards Europe 2025 are in full swing, and this year’s theme, Future Proof Creativity, has already sparked inspiration […]
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AI in Focus: Interact 2025 Q&A with Final Upgrade AI

Lauren Wakefield
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26/08/2025
Our Interact 2025 speaker Q&A series continues, and this time we're spotlighting all things AI. Watch the Q&A with Dominique […]
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Final Agenda Revealed: Last Tickets Remaining for the Retail Media Impact Summit 2025

Lauren Wakefield
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21/08/2025
The countdown is on! With just over a month to go, the full agenda for our Retail Media Impact Summit […]
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From Reader to Industry Leader: Take the Next Step with IAB Europe

Nicole Laleva
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21/08/2025
If you’re reading this blog and you’re not yet a member of IAB Europe, we have one question: why not? […]
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