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IAB Europe's AdEx Benchmark 2020 Study Reveals European Digital Advertising Market Achieved Positive Growth in 2020

Helen Mussard
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25/05/2021
DESPITE THE PANDEMIC, EUROPEAN DIGITAL ADVERTISING MARKET GREW BY 6.3% TO €69BN. Brussels, Belgium, 25th May, 2021 – IAB Europe, […]
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Shortlist of Finalists Announced for Europe’s Leading Digital Advertising and Research Awards 2021!

Helen Mussard
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20/05/2021
Winners Will be Announced on 25th May! 20th May, 2021, Brussels, Belgium: IAB Europe is delighted to announce the shortlist […]
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IAB Europe Releases Guide to Brand Safety in CTV

Lauren Wakefield
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12/05/2021
Authored by Industry Leaders from Across Europe Provides a European-Level Overview to Brand Safety in the New CTV Environment 12th […]
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IAB Europe Releases Guide to the Programmatic CTV Opportunity in Europe

Lauren Wakefield
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29/04/2021
Authored by Industry Leaders from Across Europe Provides Valuable Insights, Key Considerations, and Best Practices for Programmatic CTV in Europe […]
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Latest Research Shows EU Citizens Understand and Appreciate the Ad-Supported Internet

Helen Mussard
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23/04/2021
75% of Europeans surveyed would choose today’s experience of the internet over an internet without targeted ads, where they would […]
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Announcement of Formal Withdrawal of The “IAB Europe OBA Framework” of 2011

Helen Mussard
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31/03/2021
Brussels, 31 March 2021 – IAB Europe today announced the formal withdrawal of the "IAB Europe EU Framework for Online […]
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Blog

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Just 2 Weeks to Go: Secure Your Spot at Interact 2025 – 20% Off Ends Soon!

Lauren Wakefield
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06/05/2025
The countdown is officially on! In just two weeks, our flagship event, Interact 2025, will bring together the brightest minds […]
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Innovation Spotlight at Interact 2025: Solutions That Will Define the Future of Digital Advertising

Lauren Wakefield
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02/05/2025
Interact 2025 is right around the corner. To get you ready, we’re shining a light on some of the must-attend […]
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[Guest Member Blog Post] Retail Media to Gaming: 5 Things to Know from IAB UK's Digital Adspend

Lauren Wakefield
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02/05/2025
In this week's Guest Member Blog Post, we hear from Tristan Veale, Insight Manager, IAB UK, as he shares the […]
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101 Guidance for Retailers New to Retail Media - A Q&A with members of Our Retail & Commerce Media Committee 

Lauren Wakefield
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01/05/2025
As Retail Media cements its place as a core revenue stream for retailers and a must-have in brand marketing strategies, […]
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[Guest Member Blog Post] The Cost of Dull: How B2B Brands Are Missing Millions by Undervaluing Creative with TikTok

Lauren Wakefield
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30/04/2025
In this week's member guest blog post we hear from Callum Smith, Head of Marketing Solutions EUI at TikTok, as […]
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Help Shape the Future of Retail Media in Europe: Share Your Insights Today

Lauren Wakefield
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30/04/2025
As Retail Media cements its role at the heart of digital advertising strategies, understanding how it's being adopted and where […]
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