Check out the latest ‘State of the Nation’ digital advertising end-of-the-year edition, led by our Chief Economist Daniel Knapp.
In these uncertain times, with added economic pressure, Daniel shares his latest outlook for the industry detailing growth opportunities and the role of new channels. After the presentation, Daniel explores questions from the audience to delve deeper into the markets and channels that will provide opportunities and challenges next year.
On 26th September, our annual Virtual CTV Day graced screens across Europe, with over 300 attendees joining us to get […]
Developed by IAB Poland's AI working group, this Guide will take you on a fascinating journey through key aspects of […]
IAB Europe and IAB have published the first set of Industry Definitions and Measurement Standards for In-Store Retail Media for […]