The Federal Association of the Digital Economy (BVDW) e. V. has updated its market overview of PUR/“Pay or Consent” models. […]
Lauren WakefieldIn April 2021, IAS released a deep dive into how quality metrics reflect an evolving landscape in an unprecedented time.
Please see below for an introduction by IAS to the guide.
In the Media Quality Report, Integral Ad Science (IAS) analysed over 1 trillion media quality metrics to reveal global performance benchmarks for ad fraud, brand risk, viewability and more. The report offers an industry barometer against which ad buyers and sellers can benchmark the quality of their campaigns and inventory.
The Federal Association of the Digital Economy (BVDW) e. V. has updated its market overview of PUR/“Pay or Consent” models. […]
On the 26th of March, we hosted our first Great Debate of 2024 where we saw hundreds of stakeholders from […]
IAB Europe's first-ever Mapping of Greenhouse Gas (GHG) Estimation Solutions in Digital Advertising presents the range of emissions models currently […]
