Interactive Advertising Bureau

Knowledge Hub

Our knowledge hub features IAB Europe and member research reports, white papers, case studies and infographics that provide insight to the market on a range of hot topics.
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April 21, 2021

Whitepaper - FreeWheel - Putting The Consumer At The Heart of Data Strategy

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April 15, 2021

Webinar Recording - IAB Europe Industry Insider with Adform - Are the New Identity Solutions Working? Let's Talk Numbers

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November 12, 2020

Webinar Recording: Guest Webinar With IAB Tech Lab: How Apple IDFA And Other ID Changes Could Impact Our Industry

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December 2, 2019

On the future of third-party cookies: BVDW drives market intelligence on alternative technical approaches to targeted advertising and creates the first definition of "Advertising Identity"

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August 28, 2019

The Trade Desk and PubMatic: Significant improvements across match rates and efficiency by adopting the unified ID solution

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