Interactive Advertising Bureau

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April 18, 2018
IAB Europe Event Recording: Virtual Programmatic Day H1 2018

The first Virtual Programmatic Day in 2018 took place on 19 April. Key numbers: 18 speakers from 7 markets covered 3 […]

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April 16, 2018
Interact 2018: Andrea Chiapponi, Chief Commercial Officer Large Account, Italiaonline tells IAB Europe what it feels like to lead the first Italian internet company

Held in Milan on 23-24 May, IAB Europe’s Annual 2-day conference Interact 2018 will feature contributions from all stakeholders with a […]

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April 12, 2018
GDPR impact on Programmatic Trading blog series: IAB Europe’s new GDPR Transparency and Consent Framework – a unique opportunity for publishers

Programmatic technology is now at the forefront of data-driven advertising, indeed, half of European display ad revenue is now traded […]

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April 12, 2018
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April 12, 2018
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April 12, 2018
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April 11, 2018
Vendors and Consent Management Providers are invited to register to participate in IAB Europe's Transparency and Consent Framework

The registration process is open for Vendors and Consent Management Providers to apply for approved status in the context of […]

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April 10, 2018
IAB Europe’s Interact 2018 showcases a unique mix of speakers looking to disrupt and reinvent digital advertising – an industry that contributes to €526 bn annually to the EU economy

Business growth in the European Union depends on digital advertising, which contributes €526 billion annually to the EU economy and […]

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April 9, 2018
IAB Europe webinar: Blockchain and its impact on the digital advertising ecosystem - 23 April 2018

  16:00 CEST / 15:00 BST 23 April 2018 Join this webinar to get a better understanding of blockchain technology […]

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April 9, 2018
Taking Back Control: What’s In It For Publishers

With the public consultation on the first iteration of the Transparency & Consent Framework (the Framework) that closed on April […]

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April 9, 2018
Member blog: The evolution of Programmatic TV Advertising

Programmatic advertising on addressable and Smart TVs is on the rise. We started to see TV Broadcasters start their addressable […]

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April 5, 2018
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