IAB Tech Lab Releases New Buy-side Transparency Specifications for Public Comment
Buyers.json and DemandChain Object Enable Sellers to Know Their Advertisers, to Prevent Malware and Ensure Brand Safety and Ad Quality […]
Read More »Network News: IAB Turkey - New Board Elected
IAB Turkey's 6th General Assembly Meeting was held on March 30, 2021. At the General Assembly meeting, after the annual […]
Read More »Member Guest Post with Xandr - The Free Internet Conundrum
Lauren Wakefield
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06/04/2021
In this week's member-guest post, we hear from Mia Sari, Manager, Solutions Consulting at Xandr, as she shares her thoughts […]
Read More »Member Guest Post with Samsung Ads - Go With the Show! How Audiences are Fragmenting Across VOD Platforms, and What Trends Advertisers Should Look For
Lauren Wakefield
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29/03/2021
In this week’s member guest blog post, we welcome Alex Hole, VP Samsung Ads Europe, as he shares new exclusive […]
Read More »GDPR Guidance: Legitimate Interests Assessments (LIA) for Digital Advertising
IAB Europe works to produce relevant guidance on the implementation of EU privacy and data protection rules applicable in the […]
Read More »Member Guest Blog with Freewheel - The Programmatic Paradox
Lauren Wakefield
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23/03/2021
This week, we caught up with Emmanuel Josserand, Senior Director Agency, Brand and Industry Relations at Freewheel and Lead for […]
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