Interactive Advertising Bureau

News room

IAB Europe is the European-level association for the digital marketing and advertising ecosystem. Through its membership of national IABs and media, technology and marketing companies, its mission is to lead political representation and promote industry collaboration to deliver frameworks, standards and industry programmes that enable business to thrive in the European market

News

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Digital advertising spend edges closer to TV-IAB Europe AdEx Benchmark 2014 Full Report reveals 11.8% increase outperforming 3.0% EU GDP growth

Bjorn Bojen
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01/07/2015
The report is a comprehensive perspective of online advertising spend across Europe which is growing ever more essential in the […]
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First results of AdEx Benchmark 2014 presented at Interact

Bjorn Bojen
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20/05/2015
European Online Advertising reaches a landmark €30.7bn after five consecutive years of double digit growth 2014, a very positive year […]
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IAB Europe 2015 Research Awards winners

Bjorn Bojen
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20/05/2015
The winners were announced last night at the gala dinner held as part of IAB Europe’s Interact conference in Berlin […]
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Shortlist of finalists announced for IAB Europe’s Research Awards 2015

Bjorn Bojen
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06/05/2015
Brussels, 7 May 2015 - IAB Europe is delighted to announce the shortlist of finalists for its 2015 Research Awards. […]
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Ensuring Europe's future data protection regime is aligned to a bold Digital Single Market strategy

Bjorn Bojen
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04/05/2015
The Industry Coalition for Data Protection (ICDP) looks forward to the publication of the European Commission’s Communication on a Digital […]
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IAB Europe launches Mobile Brand Builders

Bjorn Bojen
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04/05/2015
The Mobile Brand Builders are a suite of five mobile brand advertising formats which offers a new branding environment to […]
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Blog

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IAB Europe Virtual Programmatic Day H2 2020 - The European Programmatic Advertising Landscape Keynote - Wrap-Up

Lauren Wakefield
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27/11/2020
IAB Europe’s second Virtual Programmatic Day of 2020 took place on the 19th of November and what an insightful day […]
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IAB Europe Virtual Programmatic Day H2 2020 - The European Programmatic Advertising Landscape Wrap-Up

Lauren Wakefield
|
27/11/2020
IAB Europe’s second Virtual Programmatic Day of 2020 took place on the 19th of November and what an insightful day […]
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IAB Europe Virtual Programmatic Day H2 2020 - Programmatic Advertising Beyond Third-Party Cookies Wrap-Up

Lauren Wakefield
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27/11/2020
IAB Europe’s second Virtual Programmatic Day of 2020 took place on the 19th of November and what an insightful day […]
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IAB Europe Virtual Programmatic Day H2 2020 - TCF v2.0 Wrap-Up

Lauren Wakefield
|
27/11/2020
IAB Europe’s second Virtual Programmatic Day of 2020 took place on the 19th of November and what an insightful day […]
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IAB Europe Virtual Programmatic Day H2 2020 - SSP Data Best Practices Wrap-Up

Lauren Wakefield
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27/11/2020
IAB Europe’s second Virtual Programmatic Day of 2020 took place on the 19th of November and what an insightful day […]
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IAB Europe Virtual Programmatic Day H2 2020 - Delivering Powerful Creatives with Programmatic Advertising Wrap-Up

Lauren Wakefield
|
27/11/2020
IAB Europe’s second Virtual Programmatic Day of 2020 took place on the 19th of November and what an insightful day […]
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