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News

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IAB Ireland & Nielsen report: Video on Demand (VOD) viewing is entrenched in the market

Bjorn Bojen
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28/06/2016
3 in 4 Irish Adults (16 +) have viewed VOD in the first 6 months 63% of VOD viewers watched […]
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Tenth AdEx Benchmark report reveals a decade of stellar digital advertising performance

Bjorn Bojen
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27/06/2016
Brussels, 4 July 2016 – IAB Europe, in collaboration with IHS Technology, has today published the tenth AdEx Benchmark 2015 Report1 […]
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Danish authorities confirm ad blocking detection doesn't require consent

Bjorn Bojen
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23/06/2016
Brussels, 24 June 2016. IAB Europe welcomes reports that Danish authorities consider that ad blocking detection does not require users’ […]
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Dutch government confirms ad blocking detection is legal

Bjorn Bojen
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22/06/2016
Brussels, 23 June 2016. IAB Europe welcomes the Dutch government’s confirmation that ad blocking detection is legal, and moreover exempted […]
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Clear evolution of programmatic strategy across markets

Bjorn Bojen
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20/06/2016
Brussels, 21st June 2016 – advertisers are experimenting with hybrid models but still relying on agencies whilst publishers are developing […]
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IAB Europe Research Awards Winners Webinar on Consumer Behaviour and Media Planning – 5 July

Bjorn Bojen
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13/06/2016
Join this webinar to gain insight into best practice in consumer behaviour research and media planning When? Tuesday 5th July […]
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Blog

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Guest Blog Post with Triton Digital - The Top 5 Monetisation Tactics for Digital Audio Publishers

Amy Mazzola
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20/02/2023
  In this week’s member guest blog post we caught up with Simon Lee,  Audio Marketplace Operations Director at Triton […]
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IAB Europe’s Sustainability Standards Committee Share Agreed Definition of Sustainable Digital Advertising

Lauren Wakefield
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16/02/2023
Once a fairly niche topic in the world of digital advertising, sustainability has, in recent years, moved up the agenda […]
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IAB Europe Stands with IAB Turkey and Calls for International Support in the Aftermath of the Earthquakes in Turkey and Syria

Lauren Wakefield
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14/02/2023
Last week, we heard the devastating news that two deadly earthquakes, of magnitude 7.7 and 7.6, respectively, took over 6,400 […]
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IAB Europe’s Prestigious Annual Awards are Open for Entries!

Amy Mazzola
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08/02/2023
Entries for the prestigious annual MIXX Awards Europe and IAB Europe Research Awards are now open  New for 2023 - […]
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A Precedent-Setting Case for Omni-Channel Consent- an Overview by Jill Briggs, IAB Canada

Amy Mazzola
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02/02/2023
  Jill Briggs, Head of Policy, IAB Canada Heading up the policy pillar at IAB Canada, Jill helps members navigate […]
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Expert Predictions for 2023: IAB Europe’s CEO Shares Her Thoughts with New Digital Age

Amy Mazzola
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25/01/2023
  New Digital Age asked experts from all corners of the digital industry to look beyond the uncertain economic horizon, […]
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