Interactive Advertising Bureau

News room

IAB Europe is the European-level association for the digital marketing and advertising ecosystem. Through its membership of national IABs and media, technology and marketing companies, its mission is to lead political representation and promote industry collaboration to deliver frameworks, standards and industry programmes that enable business to thrive in the European market

News

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Press release: Sublime Skinz appoints Andrew Buckman as new EMEA Managing Director

Bjorn Bojen
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14/05/2017
Sublime Skinz appoints former OpenX EMEA Managing Director, Andrew Buckman, as increased demand for high impact non-intrusive advertising signals a […]
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Press release: comScore Becomes the First Company to Receive ABC Certification for Video Viewability Measurement to JICWEBS Industry Agreed Principles

Bjorn Bojen
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05/05/2017
ABC grants comScore the first certification for Online Video Ad Viewability in validated Campaign Essentials™ LONDON, UK, 5th July, 2017 – […]
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Press Release: MIXX Awards Europe 2017 Shortlist of Finalists Announced

Bjorn Bojen
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03/05/2017
IAB Europe is delighted to announce the shortlist of finalists for The MIXX Awards Europe 2017. Winners of the thirteen […]
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Press release: IAB Europe Research Awards 2017 Shortlist of Finalists

Bjorn Bojen
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02/05/2017
IAB Europe is delighted to announce the shortlist of finalists for the IAB Europe Research Awards 2017. Winners of the […]
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Buy-side and Sell-side stakeholders demand options for Digital Video Advertising Campaigns

Bjorn Bojen
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26/04/2017
Brussels, 27 April 2017 - Advertisers, agencies and publishers are looking for options for delivering brand advertising campaigns via digital […]
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Press release: Research reveals Sublime Skinz’ video format to be more effective than pre-roll for driving audience engagement and action

Bjorn Bojen
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23/04/2017
More than 80% of respondents in a new Ipsos study report that innovative outstream units are the most appealing and […]
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Blog

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More Free Industry Insider Webinars on Trust and Transparency For You to Join!

Lauren Wakefield
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23/09/2021
As part of our Trust and Transparency event series, we are hosting a range of Industry Insider sessions with some of […]
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Check Out Our Industry Insider Series on Trust and Transparency!

Lauren Wakefield
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20/09/2021
As part of our September Trust and Transparency event series, we hosted a range of Industry Insider sessions with some […]
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Catch Up on All of the Action From Our Trust & Transparency Series So Far!

Lauren Wakefield
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16/09/2021
This week we kicked off our brand new Trust and Transparency series and what a week it has been so […]
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Join Our Free Industry Insider Series on Trust and Transparency This Month!

Marie-Clare Puffett
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15/09/2021
As part of our Trust and Transparency event series throughout September, we will be hosting a range of Industry Insider […]
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Member Guest Post with PubMatic - Audience Addressability is the Digital Advertising Industry’s Opportunity to Reset, Rethink, and Reinvigorate

Lauren Wakefield
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14/09/2021
In this week's member-guest blog post, Fiona Ellis-Smith, Associate Director, Advertiser Solutions at PubMatic shares her thoughts on the future […]
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Looking to Get More Involved with IAB Europe Post-Summer? Join Our Committees!

Lauren Wakefield
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09/09/2021
The Summer might be over but we have a lot of exciting opportunities at IAB Europe for you to get […]
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