Interactive Advertising Bureau

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IAB Europe is the European-level association for the digital marketing and advertising ecosystem. Through its membership of national IABs and media, technology and marketing companies, its mission is to lead political representation and promote industry collaboration to deliver frameworks, standards and industry programmes that enable business to thrive in the European market

News

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Press release: Sublime Skinz strengthens its technology and creative expertise with the acquisition of Kpsule

Bjorn Bojen
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19/07/2017
Paris, July 20th 2017, Sublime Skinz – the leading solution for high-Impact non-intrusive digital advertising – has announced the acquisition of […]
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Press Release: Quantcast’s Real-time Advertising Academy receives IAB Europe Endorsement

Bjorn Bojen
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12/07/2017
Brussels, 13 July 2017 - When it comes to education, IAB Europe takes a two-pronged approach: support and content creation. […]
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IAB Europe Press Release: Global Mobile Advertising revenues tops €63 billion ($83 billion) in 2016

Bjorn Bojen
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06/07/2017
Mobile display continues to dominate spend with a 54% share at €34 billion ($45 billion) Brussels, 7 July 2017 – […]
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IAB Europe Press release: Latest AdEx Benchmark Report Details Continued Shift to Mobile and Video Advertising

Bjorn Bojen
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28/06/2017
Brussels, 29 June 2016 – IAB Europe, in collaboration with IHS Markit, has today published the eleventh AdEx Benchmark 2016 […]
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IAB Europe Press release: IAB Europe elects New Board of Directors for 2017-2019

Bjorn Bojen
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30/05/2017
Brussels, 31 May 2017 - Ahead of the 11th edition of Interact, IAB Europe's flagship conference in Amsterdam last week, IAB Europe […]
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Press release: IAB Europe endorses DIMAQ, the programme setting the standards of knowledge and competencies in the sector of digital marketing

Bjorn Bojen
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29/05/2017
Brussels, 30th June - DIMAQ (Digital Marketing Qualification) certification is going to be introduced in Slovenia, Romania, Greece, Cyprus, Serbia, Montenegro, […]
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Blog

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Interact 2022 - That’s a Wrap!

Georgia Cook
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10/06/2022
On 25th and 26th May 2022, IAB Europe hosted its flagship annual event in Madrid! We finally got the chance […]
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Interact 2022 - Day Two Highlights

Georgia Cook
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10/06/2022
On 25th and 26th May 2022, IAB Europe hosted its flagship annual event in Madrid! We finally got the chance […]
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Interact 2022 - Day One Highlights

Georgia Cook
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10/06/2022
On 25th and 26th May 2022, IAB Europe hosted its flagship annual event in Madrid! We finally got the chance […]
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Winners Announced for IAB Europe’s Prestigious 2022 MIXX Awards and Research Awards!

Georgia Cook
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26/05/2022
IAB Europe, the leading European-level industry association for the digital advertising and marketing ecosystem, is delighted to announce the 2022 […]
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Virtual Programmatic Day Wrap Up!

Georgia Cook
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20/05/2022
Well, that's a wrap on the first Virtual Programmatic Day of 2022! The event brought together industry experts and thought-leaders […]
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Diversity & Inclusion Blog Series: A Q&A on the importance of Diversity & Inclusion in the Digital Advertising Workplace with IAB Europe’s Programmatic Trading Committee

Lauren Wakefield
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19/05/2022
Across the month of April, IAB Europe kick-started key topics of corporate responsibility in the digital advertising industry. A lack […]
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