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News

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Video Advertising Grows Three Times Faster Than Display in Europe

Bjorn Bojen
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06/08/2019
IAB Europe, the leading European-level industry association for the digital marketing and advertising ecosystem recently released its full 2018 AdEx […]
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The European Digital Advertising Market Continues on Its Growth Trajectory

Bjorn Bojen
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30/07/2019
Last week, IAB Europe, the leading European-level industry association for the digital marketing and advertising ecosystem, released its full 2018 AdEx […]
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The European Paid-For Search Market: Stable Growth, but Structural Transformation Ahead

Bjorn Bojen
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28/07/2019
Last week, IAB Europe, the leading European-level industry association for the digital marketing and advertising ecosystem, released its full 2018 AdEx […]
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Mobile continues to drive growth in European digital advertising

Bjorn Bojen
|
28/07/2019
Last week, IAB Europe, the leading European-level industry association for the digital marketing and advertising ecosystem, released its full 2018 AdEx […]
Read More »

IAB Europe Releases Full 2018 AdEx Benchmark Report

Bjorn Bojen
|
22/07/2019
Brussels, 23 July 2019 – IAB Europe, the leading European-level industry association for the digital marketing and advertising ecosystem, today released […]
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Majority of marketers want to spend more on programmatic audio

Bjorn Bojen
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15/07/2019
Xaxis, in association with IAB Europe, finds 60% of marketers believe there is an opportunity to increase their programmatic audio […]
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Blog

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Pan-European Perspectives & Attitudes to Retail Media for 2024  

Lauren Wakefield
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31/07/2024
The digital advertising industry in Europe is witnessing a paradigm shift with the growing influence of Retail Media and IAB […]
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Key Highlights from our In-Store Measurement Standards Workshop Hosted in Partnership with Criteo

Amy Mazzola
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17/07/2024
On the 10th and 11th July, representatives from more than 10 Retail Media networks in Europe gathered to discuss and […]
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Guest Member Blog Post with Ahold Delhaize - The 7 Key Takeaways on Retail Media from Cannes Lions 2024

Amy Mazzola
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15/07/2024
In this week's member guest blog post, we hear from Maurits Priem, VP Monetisation Europe & Indonesia at Ahold Delhaize […]
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Guest Member Blog Post with Magnite - Is Confidence Eroding as the Cookie Crumbles? It hasn't disappeared!

Amy Mazzola
|
10/07/2024
In this week's member guest blog post, we hear from Pete Danks, VP of Market Activation at Magnite & Lead […]
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Join the IAB Europe Team! Maternity Cover - Marketing Coordinator

Helen Mussard
|
09/07/2024
IAB Europe is the European-level association for the digital marketing and advertising ecosystem. Through its membership of national IABs and […]
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Join the IAB Europe Team! New Privacy & Compliance Trainee Role

Helen Mussard
|
09/07/2024
Are you a motivated individual looking to embark on a career in digital marketing and advertising with a focus on […]
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