Interactive Advertising Bureau

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IAB Europe is the European-level association for the digital marketing and advertising ecosystem. Through its membership of national IABs and media, technology and marketing companies, its mission is to lead political representation and promote industry collaboration to deliver frameworks, standards and industry programmes that enable business to thrive in the European market

News

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IAB Europe Press Statement on UK ICO’s AdTech Update Report

Bjorn Bojen
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20/06/2019
IAB Europe welcomes yesterday’s ‘Adtech Update Report’ issued by the UK Information Commissioner's Office (ICO). We appreciate the ICO’s measured […]
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Interact 2019 - Europe’s Must-Attend Digital Advertising & Marketing Conference! - Highlights

Bjorn Bojen
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19/06/2019
On the 4-5 June in Warsaw, Poland, IAB Europe hosted its 13th edition of Interact, the must-attend event for the […]
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IAB Europe Members elect a multi-stakeholder Board of Directors

Bjorn Bojen
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12/06/2019
Brussels, 13 June 2019 – Ahead of Interact 2019, IAB Europe’s flagship conference in Warsaw last week, IAB Europe members […]
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Winners Announced for the MIXX Awards Europe 2019

Bjorn Bojen
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04/06/2019
IAB Europe is delighted to announce the winners of its prestigious annual MIXX Awards Europe competition.  The awards showcase the […]
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Winners announced for the IAB Europe Research Awards 2019

Bjorn Bojen
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04/06/2019
Warsaw, 5 June – IAB Europe is pleased to announce the winners of its 2019 Research Awards; MeMo², Annalect, Gemius […]
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Winners announced for Europe’s Top Digital Advertising & Research Awards at annual IAB Europe Interact conference

Bjorn Bojen
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04/06/2019
Warsaw, 5 June 2019 - IAB Europe, the leading European-level industry association for the digital advertising ecosystem, is delighted to […]
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Blog

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Exploring Sponsored Product Ads: A Q&A with Our Retail Media Committee Experts

Lauren Wakefield
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28/03/2024
Sponsored Product Ads are a fundamental part of the Retail Media advertising ecosystem. They can be described as keyword-or product-targeted […]
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IAB Europe Submits Annual Report on Combatting Disinformation

Lauren Wakefield
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26/03/2024
IAB Europe has submitted its annual report for the Code of Practice on Disinformation (CoP).  The report from IAB Europe […]
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New IAB Europe Attitudes to Retail Media in Europe Survey Now Open!

Amy Mazzola
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21/03/2024
We’re excited to invite retail media buyers and sellers to participate in our new Attitudes to Retail Media survey.  We […]
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Guest Member Blog Post with Coinis: Transforming Workplaces: The Unique Culture of Coinis

Amy Mazzola
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13/03/2024
In this week’s guest member blog post, we caught up with Isidora Matović, Social Media Manager at Coinis as she […]
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European Court Ruling on IAB Europe v APD: Clearing the Fog

Lauren Wakefield
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08/03/2024
On 7th March, the Court of Justice of the European Union (CJEU) delivered a ruling in IAB Europe v APD. […]
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Inspire Inclusion in Digital Advertising this International Women’s Day - Join Our Committees

Amy Mazzola
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08/03/2024
Join us in celebrating International Women’s Day by encouraging the remarkable women in your teams and in our industry to […]
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