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IAB Europe Releases a Buyer’s Guide to Digital Audio

Lauren Wakefield
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23/11/2020
Authored by Industry Leaders from Across Europe Provides Valuable Insights To The Digital Audio Advertising Landscape 23rd November, Brussels, Belgium:  […]
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IAB Europe Releases a Guide to Programmatic Out of Home Advertising 

Helen Mussard
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12/11/2020
AUTHORED BY INDUSTRY EXPERTS FROM ACROSS EUROPE TO SHARE BEST PRACTICES AND CAMPAIGN CONSIDERATIONS AIMS TO BRING AWARENESS TO THIS […]
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IAB Europe comments on Belgian DPA report

Lauren Wakefield
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16/10/2020
IAB Europe has been informed by the Belgian data protection authority, the APD, that it has completed an investigation into […]
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IAB Europe Releases New Programmatic Advertising Research to Reveal Market Size, Drivers and Barriers.

Helen Mussard
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02/10/2020
Programmatic Advertising Revenue grew by 23% in 2019 to €23bn. Attitudes to Programmatic Study 2020 Reveals ‘Better Use of Data’ […]
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Digital Advertising Industry Warns Against Misguided EU Regulation

Helen Mussard
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29/09/2020
29th September, Brussels, Belgium: The European digital advertising industry has warned against regulation in the Digital Services Act (DSA) that would […]
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IAB Europe Releases Industry Guide to Supply Path Optimisation (SPO)

Helen Mussard
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09/09/2020
CALL TO ACTION FOR ALL STAKEHOLDERS TO ADOPT SPO AS A CORE BUSINESS FUNCTION 9th September, Brussels, Belgium: IAB Europe, the […]
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A Look Back at IAB Europe’s Virtual Programmatic Day – H1 2025

Nicole Laleva
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14/07/2025
On 3rd July, we hosted the latest edition of our flagship Virtual Programmatic Day (VPD). It’s now become one of […]
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Sneak Preview: Retail Media Impact Summit, Amsterdam - 24th September, 2025

Lauren Wakefield
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11/07/2025
Our inaugural Retail Media Impact Summit is set to bring together 150 senior decision‑makers on the 24th September! From leading […]
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AI Spotlight: Catch Up on the Latest AI Insights in Digital Advertising & Discover How to Get Involved

Lauren Wakefield
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07/07/2025
Artificial Intelligence continues to reshape the digital advertising landscape, unlocking new opportunities, raising fresh challenges, and sparking important conversations across […]
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How Can Retail Media Networks Bridge the Gap Between Trade/Merchandising and Marketing? A Q&A with Members of our Retail & Commerce Media Committee

Lauren Wakefield
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07/07/2025
Retail Media Networks (RMNs) are revolutionising how trade, merchandising, and marketing collaborate to drive sales, shopper engagement, and brand objectives. […]
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Accelerating Retail & Commerce Media Standards: Key Highlights from Our Third Workshop with Unlimitail in Paris

Lauren Wakefield
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04/07/2025
On 1st July, we hosted our third Retail Media Standards Workshop in Paris, generously supported by Unlimitail. Building on the […]
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Help Shape the Future of AI in Digital Advertising - Take Our Short Survey

Lauren Wakefield
|
03/07/2025
Artificial Intelligence is rapidly transforming the digital advertising ecosystem, and we want to understand its impact, directly from you. Our […]
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