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Announcement of Formal Withdrawal of The “IAB Europe OBA Framework” of 2011

Helen Mussard
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31/03/2021
Brussels, 31 March 2021 – IAB Europe today announced the formal withdrawal of the "IAB Europe EU Framework for Online […]
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Open Letter From IAB Poland On The Proposed Tax on Digital Advertising Revenues

Helen Mussard
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11/02/2021
IAB Europe would like to share the open letter that IAB Poland has sent to all members today. The letter […]
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Press Statement - IAB Europe: ePrivacy Trilogues Offer Chance To Ensure Broadly Accessible Online Content & Services

Helen Mussard
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10/02/2021
10 February 2021, Brussels, Belgium — Today, the EU Member States agreed on a negotiating mandate for the ePrivacy Regulation […]
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IAB Europe Launches Comprehensive Update To Third-Party Cookie Guide To Help Companies Prepare

Helen Mussard
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04/02/2021
75 Percent of Industry Respondents Believe Alternatives to Third-Party Cookies are Very Important or Critical But 40 Percent Feel Their […]
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IAB Europe Reaffirms Its Commitment to Transparency, Amid the Digital Services Act Release

Helen Mussard
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16/12/2020
16th December, 2020, Brussels, Belgium — The European Commission published its Digital Services Act (DSA) and Digital Markets Act (DMA), […]
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IAB Europe Releases Guide to Ad Fraud

Lauren Wakefield
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08/12/2020
Authored by Industry Leaders from Across Europe Provides Valuable Insights and Preventative Measures to Ad Fraud in the Digital Advertising […]
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Blog

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MIXX Awards 2025: Last Chance for Early Bird Entry + Winning Tips from 2024

Lauren Wakefield
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30/07/2025
It’s now or never! There's only one week left to submit your work for the 2025 MIXX Awards Europe at […]
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Driving Media Decarbonisation Through Precision: GMSF v1.2 and the Power of Contributed Data

Lauren Wakefield
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30/07/2025
In this blog post, Andrei Baragan, CTO, Cedara, and IAB Europe’s Data Analyst & Sustainability Lead, Dimitris Beis, explore how […]
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Looking Back at Interact 2025: Q&A Spotlight on CTV with Magnite

Lauren Wakefield
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28/07/2025
Following the release of our first exclusive Q&A with Dr. Daniel Knapp, where we unpacked the AdEx 2024 findings and […]
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Top 5 Trends Defining European Retail Media in 2025 and How You Can Help Shape the Future

Lauren Wakefield
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22/07/2025
Our latest Attitudes to Retail Media Report was released last week. And it’s our most comprehensive look at the state […]
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Looking Back at Interact 2025: Q&A Video Series with Our Speakers

Lauren Wakefield
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21/07/2025
Interact 2025 once again brought Europe’s digital advertising community together for two days of inspiration, insight, and interaction,  and what […]
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Bridging the Gaps in Retail Media Measurement: IAB Europe Supports Collaboration Following Findings of a UK Study into Retail Media From ISBA & Mediasense 

Lauren Wakefield
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16/07/2025
Now exceeding €10bn in advertising spend* across Europe, the rapid rise of Retail Media is unlocking new opportunities for brands […]
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