Interactive Advertising Bureau

News Room


News

VIEW ALL NEWS ARTICLES

IAB Europe Announces First Speakers for Flagship Conference ‘Interact 2025’ in Brussels

Lauren Wakefield
|
11/04/2025
Industry leaders from Kraft Heinz, Belgium Media Group ROSSEL, Microsoft, Retail Media Works, and Final Upgrade AI are among the […]
Read More »

New IAB Europe Study Highlights Consumer Attitudes Towards Personalised Advertising, Privacy, and the Value of Free Online Services

Lauren Wakefield
|
08/04/2025
Brussels, Belgium, 8th April 2025 – A new study by IAB Europe, conducted by leading research firm Kantar, reveals fresh […]
Read More »

IAB Europe Launches LEAF: Smart Solutions for Sustainable Digital Advertising

Lauren Wakefield
|
03/04/2025
Brussels, Belgium, 3rd April 2025 – IAB Europe, the European-level industry association for the digital marketing and advertising ecosystem, today […]
Read More »

IAB Europe Announces New Chair and Vice-Chair of the Sustainability Standards Committee

Nicole Laleva
|
14/03/2025
IAB Europe is pleased to announce the election of Steffen Hubert, Associate Director & Sustainability Lead at ProSiebenSat.1, representing BVDW, […]
Read More »

IAB Europe Releases Latest Annual State of Readiness Report Highlighting Progress in Digital Advertising Sustainability

Lauren Wakefield
|
19/02/2025
68% of respondents think the industry should consider the carbon footprint of the consumption it drives Nearly half (48%) of […]
Read More »

IAB Europe Sends Feedback Paper to the EDPB after the Stakeholder Event Regarding the 'Consent or Pay' Models

Lauren Wakefield
|
16/01/2025
Brussels, Belgium, 16th January 2025 - IAB Europe, Alliance Digitale, BVDW, IAB Finland, IAB Ireland, IAB Italia, IAB Polska, IAB […]
Read More »

Blog

VIEW ALL BLOG POSTS

Retail Media Impact Summit Speaker Q&A: Breaking the Channel Mindset with Zitcha

Lauren Wakefield
|
13/08/2025
At this year’s Retail Media Impact Summit, leading retailers, brands, and tech providers will gather on 24th September in Amsterdam […]
Read More »

[Guest Blog Post] Twenty Years of YouTube: What Marketers Can Learn from a Global Platform Phenomenon by the DMEXCO Team

Lauren Wakefield
|
13/08/2025
This week's Guest Blog Post is brought to you by the DMEXCO Team. In 2025, YouTube turns 20. That’s two […]
Read More »

Privacy in Focus: Interact 2025 Q&A on Privacy Enhancing Technologies (PETs) with Google

Lauren Wakefield
|
11/08/2025
Our Interact 2025 speaker Q&A series continues, and this time we're spotlighting Privacy Enhancing Technologies (PETs). Watch our Q&A with […]
Read More »

Master Retail Media this September with IAB Europe Training in Amsterdam!

Lauren Wakefield
|
06/08/2025
Following our Retail Media Impact Summit in Amsterdam, we're offering a unique opportunity to dive deeper into the world of […]
Read More »

Why Awards Matter and the Value of Recognition

Lauren Wakefield
|
05/08/2025
Celebrating Excellence, Driving Innovation - Why You Should Enter the 2025 MIXX Awards Europe In an industry as fast-paced and […]
Read More »

Retail Media in Focus at Interact 2025: Q&A with WPP Media

Lauren Wakefield
|
04/08/2025
Following our deep dives into market trends with Dr. Daniel Knapp and the evolving CTV landscape with Rebecca Ackers, we’re […]
Read More »
Sign up for our newsletter
linkedin facebook pinterest youtube rss twitter instagram facebook-blank rss-blank linkedin-blank pinterest youtube twitter instagram