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IAB Europe Releases New Programmatic Advertising Research to Reveal Market Size, Drivers and Barriers.

Helen Mussard
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02/10/2020
Programmatic Advertising Revenue grew by 23% in 2019 to €23bn. Attitudes to Programmatic Study 2020 Reveals ‘Better Use of Data’ […]
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Digital Advertising Industry Warns Against Misguided EU Regulation

Helen Mussard
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29/09/2020
29th September, Brussels, Belgium: The European digital advertising industry has warned against regulation in the Digital Services Act (DSA) that would […]
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IAB Europe Releases Industry Guide to Supply Path Optimisation (SPO)

Helen Mussard
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09/09/2020
CALL TO ACTION FOR ALL STAKEHOLDERS TO ADOPT SPO AS A CORE BUSINESS FUNCTION 9th September, Brussels, Belgium: IAB Europe, the […]
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IAB Europe: Market Is Ready For The Transparency & Consent Framework (TCF) v2.0 Switchover On 15th August

Helen Mussard
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12/08/2020
OVER 500 VENDORS AND 70 CMPs WILL WORK WITH TCF v2.0 12th August 2020, Brussels, Belgium: IAB Europe, the leading […]
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IAB Europe In Partnership With IAB Tech Lab Launches IAB Privacy Lab

Helen Mussard
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06/08/2020
NEW PRIVACY SERVICES & SOLUTIONS FOR NATIONAL IABS 6th August 2020, Brussels, Belgium: IAB Europe, the leading European-level industry association […]
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IAB Europe Releases ‘Guide to Brand Safety & Brand Suitability Definitions & Best Practices Across Europe’

Helen Mussard
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24/07/2020
INDUSTRY EXPERTS COLLABORATE FOR PAN-EUROPEAN DEFINITIONS 24th July 2020, Brussels, Belgium: IAB Europe, the leading European-level industry association for the […]
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Blog

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Key Takeaways from IAB Europe’s Session at E-Commerce Berlin: Retail Media Growth Trends, Opportunities & Success Factors

Lauren Wakefield
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13/03/2025
On 19th-20th February 2025, ECommerce Berlin was back with a bang, bringing together a diverse and engaged community of professionals […]
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Retail Media: What is the Buy-Side Looking For? A Q&A with Members of Our Retail Media Committee

Lauren Wakefield
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12/03/2025
What is the buy-side looking for when it comes to Retail Media in 2025? We asked members of our Retail […]
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Advertising Amidst Adversity: War Diaries from IAB Ukraine's CEO, Anastasiya Baydachenko

Lauren Wakefield
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11/03/2025
In this exclusive new monthly blog series, Anastasiya shares her firsthand experiences of navigating the digital advertising industry in Ukraine […]
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Spotlighting the Women of IAB Europe – Meet Our Public Policy & Communications Officer Nina Hamann

Lauren Wakefield
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11/03/2025
In recognition of International Women’s Day 2025 on 8th March, IAB Europe is celebrating the incredible women who help shape […]
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4 Reasons to Join Interact 2025 – A Bigger, Better, and Even More Engaging Experience!

Lauren Wakefield
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10/03/2025
Interact 2025 is set to be our most dynamic and impactful Interact yet! As the flagship conference for the digital […]
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Celebrating International Women’s Day – Meet IAB Ukraine’s CEO Anastasiya Baydachenko

Lauren Wakefield
|
07/03/2025
In recognition of International Women’s Day 2025 on 8th March, IAB Europe is celebrating the incredible women who help shape […]
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