IAB Europe Launches New Campaign On Targeted Advertising At Crunch Time For The Digital Services Act (DSA)
Brussels, 27 October 2021 -- IAB Europe, representing the digital advertising and marketing ecosystem, today launched its #NoEasyWins campaign, highlighting […]
Read More »IAB Europe Calls on Parliamentarians to Reject ‘Misleading’ Report on Data-Driven Ads
Lauren Wakefield
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14/10/2021
Brussels, 14 October 2021 - IAB Europe is dismayed by a new campaign and report, launched by the Greens/EFA in […]
Read More »IAB Europe Releases Annual Programmatic Research on Drivers, Barriers and Operating Models
Marie-Clare Puffett
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06/10/2021
Research reveals that despite the pandemic, programmatic investments have remained stable in Europe, with programmatic video being a key driver […]
Read More »IAB Europe Releases A New Guide To Quality
28th September, 2021, Brussels, Belgium: IAB Europe, the leading European-level industry association for the digital advertising and marketing ecosystem, has […]
Read More »New Report Finds Ban on Targeted Advertising Will Deepen Digital Divide in Europe
16 September 2021, Brussels, Belgium – A ban on targeted advertising would have a host of unintended consequences and hinder […]
Read More »IAB Europe Releases an Industry Guide to Contextual Advertising
Authored by Industry Leaders from Across Europe Provides Valuable Insights, Key Considerations and Best Practices for Contextual Advertising 28th July, […]
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