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IAB Europe Calls on Parliamentarians to Reject ‘Misleading’ Report on Data-Driven Ads

Lauren Wakefield
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14/10/2021
Brussels, 14 October 2021 - IAB Europe is dismayed by a new campaign and report, launched by the Greens/EFA in […]
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IAB Europe Releases Annual Programmatic Research on Drivers, Barriers and Operating Models

Marie-Clare Puffett
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06/10/2021
Research reveals that despite the pandemic, programmatic investments have remained stable in Europe, with programmatic video being a key driver […]
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IAB Europe Releases A New Guide To Quality

Helen Mussard
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28/09/2021
28th September, 2021, Brussels, Belgium: IAB Europe, the leading European-level industry association for the digital advertising and marketing ecosystem, has […]
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New Report Finds Ban on Targeted Advertising Will Deepen Digital Divide in Europe

Helen Mussard
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15/09/2021
16 September 2021, Brussels, Belgium – A ban on targeted advertising would have a host of unintended consequences and hinder […]
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IAB Europe Releases an Industry Guide to Contextual Advertising

Helen Mussard
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28/07/2021
Authored by Industry Leaders from Across Europe Provides Valuable Insights, Key Considerations and Best Practices for Contextual Advertising  28th July, […]
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Open Letter On The Digital Services Act (DSA) And Digital Advertising - Signed by Over 45 Industry Players And Major Industry Associations

Helen Mussard
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16/07/2021
Thousands of Industry Stakeholders call on EU Policymakers to Oppose A Ban on Targeted Ads & Recognise the Value of […]
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Advertising Amidst Adversity: War Diaries from IAB Ukraine - It is Not a Mistake

Lauren Wakefield
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24/04/2025
Anastasiya Baydachenko, CEO of IAB Ukraine, continues to share her firsthand experiences of navigating life and the digital advertising industry […]
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Shaping the Future of Retail Media: Welcoming New Members to IAB Europe’s Retail & Commerce Committee

Lauren Wakefield
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24/04/2025
Retail Media has evolved from a trend to a cornerstone of digital advertising strategies in Europe. In 2023, Retail Media […]
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A Day in the Life at Interact: Insightful Keynotes, Cutting-Edge Workshops & Unmissable Networking

Lauren Wakefield
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23/04/2025
When we say Interact is the event to understand the future of digital advertising in Europe, we mean it. This […]
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Celebrating Earth Day: Sustainability in the Spotlight

Lauren Wakefield
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22/04/2025
This Earth Day, we're shining a light on the passionate individuals driving sustainability efforts across the digital advertising ecosystem. To […]
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AI in Action: Spotlight on the Future of Work & Creativity at Interact 2025

Lauren Wakefield
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18/04/2025
With Interact 2025 fast approaching, we’re shining a spotlight on some of the standout sessions from this year’s agenda. And […]
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Retail Media Spotlight: Guide to Sponsored Ads, Training, a Great Debate & More

Lauren Wakefield
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17/04/2025
Welcome to the April edition of our Retail Media Spotlight. As we spring into Q2, we’re bringing you the latest updates, […]
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