Interactive Advertising Bureau

News room

IAB Europe is the European-level association for the digital marketing and advertising ecosystem. Through its membership of national IABs and media, technology and marketing companies, its mission is to lead political representation and promote industry collaboration to deliver frameworks, standards and industry programmes that enable business to thrive in the European market

News

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IAB Europe Releases New Programmatic Advertising Research to Reveal Market Size, Drivers and Barriers.

Helen Mussard
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02/10/2020
Programmatic Advertising Revenue grew by 23% in 2019 to €23bn. Attitudes to Programmatic Study 2020 Reveals ‘Better Use of Data’ […]
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Digital Advertising Industry Warns Against Misguided EU Regulation

Helen Mussard
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29/09/2020
29th September, Brussels, Belgium: The European digital advertising industry has warned against regulation in the Digital Services Act (DSA) that would […]
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IAB Europe Releases Industry Guide to Supply Path Optimisation (SPO)

Helen Mussard
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09/09/2020
CALL TO ACTION FOR ALL STAKEHOLDERS TO ADOPT SPO AS A CORE BUSINESS FUNCTION 9th September, Brussels, Belgium: IAB Europe, the […]
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IAB Europe: Market Is Ready For The Transparency & Consent Framework (TCF) v2.0 Switchover On 15th August

Helen Mussard
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12/08/2020
OVER 500 VENDORS AND 70 CMPs WILL WORK WITH TCF v2.0 12th August 2020, Brussels, Belgium: IAB Europe, the leading […]
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IAB Europe In Partnership With IAB Tech Lab Launches IAB Privacy Lab

Helen Mussard
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06/08/2020
NEW PRIVACY SERVICES & SOLUTIONS FOR NATIONAL IABS 6th August 2020, Brussels, Belgium: IAB Europe, the leading European-level industry association […]
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IAB Europe Releases ‘Guide to Brand Safety & Brand Suitability Definitions & Best Practices Across Europe’

Helen Mussard
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24/07/2020
INDUSTRY EXPERTS COLLABORATE FOR PAN-EUROPEAN DEFINITIONS 24th July 2020, Brussels, Belgium: IAB Europe, the leading European-level industry association for the […]
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Blog

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Guest Member Blog Post with Magnite - Is Confidence Eroding as the Cookie Crumbles? It hasn't disappeared!

Amy Mazzola
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10/07/2024
In this week's member guest blog post, we hear from Pete Danks, VP of Market Activation at Magnite & Lead […]
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Join the IAB Europe Team! Maternity Cover - Marketing Coordinator

Helen Mussard
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09/07/2024
IAB Europe is the European-level association for the digital marketing and advertising ecosystem. Through its membership of national IABs and […]
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Join the IAB Europe Team! New Privacy & Compliance Trainee Role

Helen Mussard
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09/07/2024
Are you a motivated individual looking to embark on a career in digital marketing and advertising with a focus on […]
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An Important Update From IAB Ukraine's CEO

Helen Mussard
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08/07/2024
Dear Colleagues, As I am writing these lines over Kyiv, the air siren sounds for the fourth time today. Since […]
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Guest Member Blog Post - The European Elections and the Opportunities Ahead with Meta

Amy Mazzola
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03/07/2024
In this week's member guest blog post, we hear from Nick Clegg, President, Global Affairs at Meta. Former Deputy Prime […]
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Join the IAB Europe Team! Sustainability Compliance Officer

Lauren Wakefield
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28/06/2024
IAB Europe has an immediate opening for a paid, 6-month internship to support its sustainability team on technical and legal […]
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