Blog Archive
Member Guest Post with Admitad – Back in Fashion: Online Sales in the Fashion Industry in Europe Increase in the First Half of 2021
In this week’s member-guest post, we hear from Igor Gubin, Region Manager, Europe at Admitad Affiliate …
Member Guest Post With Teads – What Does Creative Excellence On Mobile Really Look Like?
This week’s member guest post is written by Tead’s Global Creative VP, Bertrand “Coca” Cocallemen. …
Member Guest Post With Teads – What Does Creative Excellence On Mobile Really Look Like? Read More »
Industry News: An Updated Timeline For Privacy Sandbox Milestones
Today, Google announced the revised timeline for the phasing out of third-party cookies, with new …
Industry News: An Updated Timeline For Privacy Sandbox Milestones Read More »
Add Your Voice To The World’s First Global Diversity & Inclusion Census In Marketing
The World Federation of Advertisers (WFA) and its partners set up a Diversity and Inclusion …
Add Your Voice To The World’s First Global Diversity & Inclusion Census In Marketing Read More »
Draft DSA IMCO & LIBE Reports: European Parliament Needs To Set DSA Work In The Context Of Existing EU Rules On Digital Advertising
Recent weeks have seen important milestones in both the European Parliament and the Council of …
Member Guest Post with Comscore – The Future of Contextual CTV Targeting is Now
In this week’s member-guest blog post, we hear from Rachel Gantz, General Manager, Activation at …
Member Guest Post with Comscore – The Future of Contextual CTV Targeting is Now Read More »
Member Guest Post with IAB Romania – Harnessing & Understanding the Audio Economy – the Need for Meaningful Content
In this week’s member-guest blog post, we caught up with IAB Romania’s Director Executive, Ioana …
IAB Europe, TCF and NOYB’s War On Cookie Banners
This week’s guest editor for the IAB Europe blog is IAB Europe’s Legal Director, Filip …
IAB Europe, TCF and NOYB’s War On Cookie Banners Read More »
Check Out Our Industry Insider Series on Trust and Transparency!
As part of our September Trust and Transparency event series, we are hosting a range …
Check Out Our Industry Insider Series on Trust and Transparency! Read More »
Catch Up on All of the Action From Our Trust & Transparency Series So Far!
This week we kicked off our brand new Trust and Transparency series and what a …
Catch Up on All of the Action From Our Trust & Transparency Series So Far! Read More »
New Report Finds Ban on Targeted Advertising Will Deepen Digital Divide in Europe
16 September 2021, Brussels, Belgium – A ban on targeted advertising would have a host …
New Report Finds Ban on Targeted Advertising Will Deepen Digital Divide in Europe Read More »
Join Our Free Industry Insider Series on Trust and Transparency This Month!
As part of our Trust and Transparency event series throughout September, we will be hosting …
Join Our Free Industry Insider Series on Trust and Transparency This Month! Read More »
Member Guest Post with PubMatic – Audience Addressability is the Digital Advertising Industry’s Opportunity to Reset, Rethink, and Reinvigorate
In this week’s member-guest blog post, Fiona Ellis-Smith, Associate Director, Advertiser Solutions at PubMatic shares …
Looking to Get More Involved with IAB Europe Post-Summer? Join Our Committees!
The Summer might be over but we have a lot of exciting opportunities at IAB …
Looking to Get More Involved with IAB Europe Post-Summer? Join Our Committees! Read More »
Member Guest Post with Samsung Ads – Behind the Screens: How the Pandemic Has Supercharged Gaming Amongst UK Consumers
In this week’s member-guest blog post, we welcome Alex Hole, VP Samsung Ads Europe, as …
Member Guest Post with Smaato – Five Key Trends in Digital Ad Tech Every Publisher and Marketer Should Know
In our latest member guest blog post, Jane Handel, Product Marketing Manager at Smaato discusses …
Brand Measurement in a Post Third-Party Cookie World – A Q&A With Experts From the Research Committee
2020 kicked off with one of the most fundamental changes to the online advertising industry, …
IAB Europe Launches New TCF Vendor Compliance Programme
As the managing organisation of the Transparency & Consent Framework (TCF), IAB Europe constantly strives …
IAB Europe Launches New TCF Vendor Compliance Programme Read More »