Blog Archive
IAB Europe Welcomes New Chair of the Programmatic Trading Committee
Nick Welch was elected as the Chair of the Programmatic Trading Committee on 17th November …
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Member Guest Post with Audiencerate – How CPDs are the Key to Digital Transformation Success for Europe’s SMEs
In this week’s member-guest blog post, we hear from Filippo Gramigna, CEO at Audiencerate. …
Have Your Say in IAB Europe’s Annual Industry Polls
Have your say in IAB Europe’s Annual Industry Polls – Brand Safety and Post Third-Party …
Have Your Say in IAB Europe’s Annual Industry Polls Read More »
Enjoy a Whole Host of Industry Insiders in The Run Up to Christmas
IAB Europe has three exciting Industry Insiders lined up for our listeners in the coming …
Enjoy a Whole Host of Industry Insiders in The Run Up to Christmas Read More »
Member Guest Post with Criteo – Five Addressability Misconceptions in Advertising Today
In this week’s member-guest blog post, we hear from Joshua Koran, EVP, Data and Policy …
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E-commerce Germany Awards are back to business!
Despite a long break from physical events, E-commerce Germany is back and ready to go! …
That’s a Wrap! Check Out the Virtual Programmatic Day Highlights
Let’s take a look back to 11th November when IAB Europe hosted the second Virtual …
That’s a Wrap! Check Out the Virtual Programmatic Day Highlights Read More »
The Future of Attribution in a Post Third-Party Cookie Era – A Q&A with Experts From the Programmatic Trading Committee
Since Google announced that third-party cookies were to become obsolete – extended now to 2023 …
Member Guest Post with PubMatic – Demystifying Mobile In-App Advertising
In this week’s member-guest blog post, we hear from Anna Sikora, Client Services Partner at …
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DSA: The State of Play Ahead of the EP Plenary Vote
The Digital Services Act (DSA) is poised to shape Europe’s digital future for decades to …
DSA: The State of Play Ahead of the EP Plenary Vote Read More »
The Four Pillars of the Future Advertising Ecosystem
We are jumping into the new year with a wonderful new guest blog post from …
The Four Pillars of the Future Advertising Ecosystem Read More »
Writing Those New Year’s Resolutions? Add ‘Join an IAB Europe Committee’ to the List
After a relaxing Christmas break, it’s time to consider what the new year has to …
Writing Those New Year’s Resolutions? Add ‘Join an IAB Europe Committee’ to the List Read More »
Will There Be Retail-Santa This Year?
In this week’s member blog post, Igor Gubin, Region Manager Europe at Admitad, discusses the …
That’s a Wrap! IAB Europe 2021 Highlights
The always delightful Christmas celebrations are upon us and a new year is fast approaching. …
DSA IMCO vote: IAB Europe commends avoidance of a ban on “targeted” ads but warns of overlap and contradictions with existing data protection law
14 December 2021, Brussels, Belgium – IAB Europe issued a cautious welcome to the report …
Member Guest Post with The Trade Desk – Why Marketers Should Be Excited About Retail Putting The ‘Buy’, in Buy-Side
In this week’s member blog post, we hear from Philippa Snare, SVP EMEA at The …
The True Value of Digital Advertising Has Come into Sharp Relief
In this blog post, as featured in the EU Observer, IAB Europe’s Director, Public Policy, …
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IAB Europe’s Latest Quality in Digital Advertising Navigator is Now Available
One of the key objectives of IAB Europe and the National IABs is to build …
IAB Europe’s Latest Quality in Digital Advertising Navigator is Now Available Read More »
IAB Europe Releases New Guide to Native Advertising
The guide provides up-to-date insight into native ad formats and key considerations and best practices …
IAB Europe Releases New Guide to Native Advertising Read More »