Blog Archive

Industry News: An Updated Timeline For Privacy Sandbox Milestones

Today, Google announced the revised timeline for the phasing out of third-party cookies, with new …

Industry News: An Updated Timeline For Privacy Sandbox Milestones Read More »

Add Your Voice To The World’s First Global Diversity & Inclusion Census In Marketing

The World Federation of Advertisers (WFA) and its partners set up a Diversity and Inclusion …

Add Your Voice To The World’s First Global Diversity & Inclusion Census In Marketing Read More »

Draft DSA IMCO & LIBE Reports: European Parliament Needs To Set DSA Work In The Context Of Existing EU Rules On Digital Advertising

Recent weeks have seen important milestones in both the European Parliament and the Council of …

Draft DSA IMCO & LIBE Reports: European Parliament Needs To Set DSA Work In The Context Of Existing EU Rules On Digital Advertising Read More »

Member Guest Post with Comscore – The Future of Contextual CTV Targeting is Now

In this week’s member-guest blog post, we hear from Rachel Gantz, General Manager, Activation at …

Member Guest Post with Comscore – The Future of Contextual CTV Targeting is Now Read More »

Member Guest Post with IAB Romania – Harnessing & Understanding the Audio Economy – the Need for Meaningful Content

In this week’s member-guest blog post, we caught up with IAB Romania’s Director Executive, Ioana …

Member Guest Post with IAB Romania – Harnessing & Understanding the Audio Economy – the Need for Meaningful Content Read More »

IAB Europe, TCF and NOYB’s War On Cookie Banners

This week’s guest editor for the IAB Europe blog is IAB Europe’s Legal Director, Filip …

IAB Europe, TCF and NOYB’s War On Cookie Banners Read More »

Interact Online 2021 – Event Wrap-Up

On 25th – 27th May 2021, IAB Europe hosted its flagship event live and online …

Interact Online 2021 – Event Wrap-Up Read More »

Interact Online 2021 – Industry Initiatives Highlights & Videos

On 25th May 2021, IAB Europe’s flagship event, Interact Online, kicked off with an afternoon …

Interact Online 2021 – Industry Initiatives Highlights & Videos Read More »

Interact Online 2021 – Policy & Data Protection Highlights & Videos

On 26th May 2021, IAB Europe’s flagship event, Interact Online, dived into an afternoon that …

Interact Online 2021 – Policy & Data Protection Highlights & Videos Read More »

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The Programmatic CTV Opportunity in Europe: A Q&A with Experts from the Programmatic Trading Committee

The European Connected TV (CTV) market has soared in recent years to become one of …

The Programmatic CTV Opportunity in Europe: A Q&A with Experts from the Programmatic Trading Committee Read More »

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What’s in the Latest Cookie Guidance from Italy’s Garante?

This week’s guest editors are Filip Sedefov, Legal Director for Privacy at IAB Europe & …

What’s in the Latest Cookie Guidance from Italy’s Garante? Read More »

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Member Guest Post with OneTrust – Brave New World: How to Bring Privacy to CTV

In this week’s member-guest post, we hear from Stephanie Hanson, Offering Manager at OneTrust as …

Member Guest Post with OneTrust – Brave New World: How to Bring Privacy to CTV Read More »

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Open Letter On The Digital Services Act (DSA) And Digital Advertising – Signed by Over 45 Industry Players And Major Industry Associations

Thousands of Industry Stakeholders call on EU Policymakers to Oppose A Ban on Targeted Ads …

Open Letter On The Digital Services Act (DSA) And Digital Advertising – Signed by Over 45 Industry Players And Major Industry Associations Read More »

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Take Part in IAB Europe’s Attitudes to Programmatic Advertising Survey!

According to the recently released AdEx 2020 study, the European digital ad market is now programmatic …

Take Part in IAB Europe’s Attitudes to Programmatic Advertising Survey! Read More »

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New Advertising Industry Initiative Provides Transparency in Programmatic Transactions

Trust.id Becomes The Shared Campaign Identifier (SCID) Paris, France, 12th July 2021: Today, EDIPUB in partnership …

New Advertising Industry Initiative Provides Transparency in Programmatic Transactions Read More »

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Looking to Get More Involved in Industry & Policy Initiatives? Make It Your Summer Resolution to Join Our Committees!

So far this year, IAB Europe’s committees and taskforces have produced some incredible outputs. From …

Looking to Get More Involved in Industry & Policy Initiatives? Make It Your Summer Resolution to Join Our Committees! Read More »

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IAB Europe’s Digital Audio Day – H1 2021 Wrap-Up

On 6th July, IAB Europe hosted its first Digital Audio Day of 2021. The event …

IAB Europe’s Digital Audio Day – H1 2021 Wrap-Up Read More »

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AdEx 2020 Report – Key Facts & Stats You Need to Know

IAB Europe’s hotly-anticipated full 2020 AdEx Benchmark Report is now live for all the world …

AdEx 2020 Report – Key Facts & Stats You Need to Know Read More »

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Member Guest Post with Admitad – Back in Fashion: Online Sales in the Fashion Industry in Europe Increase in the First Half of 2021

In this week’s member-guest post, we hear from Igor Gubin, Region Manager, Europe at Admitad Affiliate …

Member Guest Post with Admitad – Back in Fashion: Online Sales in the Fashion Industry in Europe Increase in the First Half of 2021 Read More »