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Blog Series: Introducing “I’m a CMP. Am I doing it right?” - IAB Europe’s new blog series to help CMPs / Part 1

Helen Mussard
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11/01/2019
Things are going well, but there are opportunities for improvement Since its release in Spring 2018, the IAB Europe Transparency […]
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IAB Europe Press Release: IAB Europe launches Connected TV White Paper The paper examines key opportunities and challenges such as growth of advertising, measurement and creativity

Bjorn Bojen
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06/12/2018
Brussels, 6 December - IAB Europe, the leading European-level industry association for the digital advertising ecosystem, is today launching a […]
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Blog Series: What you always wanted to know about the Transparency & Consent Framework (TCF) / Part 5

Bjorn Bojen
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06/12/2018
On September 25th, we held a 2.5-hour long webinar providing a Complete Overview of the IAB Europe Transparency and Consent Framework. […]
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Blog Series: What you always wanted to know about the Transparency & Consent Framework (TCF) / Part 4

Bjorn Bojen
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27/11/2018
On September 25th, we held a 2.5-hour long webinar providing a Complete Overview of the IAB Europe Transparency & Consent Framework. […]
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IAB Europe White Paper: Programmatic Native Advertising

Bjorn Bojen
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26/11/2018
Native advertising spend is expected to reach $85.5 billion by 2020, double the current level. Indeed, the growth of digital […]
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IAB Europe Survey: What is driving digital video advertising adoption

Bjorn Bojen
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23/11/2018
Digital video advertising is experiencing strong growth; spend in digital video advertising grew by more than 30% and programmatic video […]
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Blog

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Guest Member Blog Post with Advertima: Navigating the Future of In-Store Retail Media: The Case for Audience-Based Programmatic Activation

Amy Mazzola
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16/04/2024
In this week’s guest member blog post, we caught up with  Iman Nahvi,  Co-Founder, Chief Executive Officer at Advertima as […]
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Rebutting the Flawed Assumptions Surrounding the Debate on the ‘Consent-or-Pay’ Model

Lauren Wakefield
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15/04/2024
In the context of the EDPB’s upcoming Opinion and subsequent Guidelines on the ‘Consent-or-Pay’ model, a number of statements and […]
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Meet the Interact 2024 Speaker - A Q&A with Alessandra Marinacci, Head of Brand at Telecom Italia Mobile (TIM)

Lauren Wakefield
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12/04/2024
On the 21st and 22nd of May, IAB Europe will host our flagship event Interact 2024 in Milan. In partnership […]
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Join the IAB Europe Team - Vacancy for Chief Operating Officer (COO)

Lauren Wakefield
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10/04/2024
IAB Europe is soliciting candidacies for a new, senior position of Chief Operating Officer (COO) to enable the Association’s growing […]
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Digital Advertising Industry Sends Letter to the EDPB Chair Raising Concerns Over Proposed EDPB Guidelines on ePrivacy

Amy Mazzola
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02/04/2024
The digital advertising industry, represented by IAB Europe and several national chapters - Alliance Digital, IAB Ireland, IAB Italia, IAB […]
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 IAB Europe and National Associations Address Concerns on EDPB Guidelines on ePrivacy to National Ministers

Amy Mazzola
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28/03/2024
In a collaborative effort to advocate for the interests of the digital advertising industry across Europe, IAB Europe, in coalition […]
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