Interactive Advertising Bureau

News room

IAB Europe is the European-level association for the digital marketing and advertising ecosystem. Through its membership of national IABs and media, technology and marketing companies, its mission is to lead political representation and promote industry collaboration to deliver frameworks, standards and industry programmes that enable business to thrive in the European market

News

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IAB Europe’s Press Statement Regarding Cookie Wall Complaints

Bjorn Bojen
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02/04/2019
It is regrettable that Johnny Ryan’s ongoing PR campaign against the digital advertising industry and in particular his unfounded and […]
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IAB Europe Announces the First Speakers for The Interact 2019 Conference

Bjorn Bojen
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27/03/2019
Taide Guajardo, Brand Operations Director, Procter & Gamble Europe, is the first speaker to be announced for IAB Europe’s flagship […]
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Member report: 2018 Turkey Ad Spend

Bjorn Bojen
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26/03/2019
This article was originally published here. According to IAB Turkey AdEx-TR 2018 Report digital ad revenues reached 2,47 billion TL […]
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IAB Europe Webinar: GDPR One Year On. Lessons Learned.

Bjorn Bojen
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20/03/2019
10 AM BST / 11 AM CEST - Wednesday, 17 April IAB Europe's Education Committee member iubenda will be leading […]
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Introducing the Jury Members for Europe’s Top Digital Advertising & Research Awards

Bjorn Bojen
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14/03/2019
The countdown is on to this year’s MIXX Awards Europe and the IAB Europe Research Awards, which will be taking place […]
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IAB Europe Appoints Its First Chief Economist as it Expands Research Offering

Bjorn Bojen
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12/03/2019
IAB Europe has appointed Dr. Daniel Knapp as its first Chief Economist. As the leading European-level industry association for the […]
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Blog

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Member Guest Blog with Taboola: Video Ad Dollars Under The Microscope - The Quest for Supply Path Transparency

Amy Mazzola
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20/07/2023
  In this week’s member guest blog post we caught up with Nadav Perry, VP Global Brands & Agencies at […]
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Help Shape the Future of Retail Media: Take Part in Our Retail Media Standards Survey Today!

Amy Mazzola
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19/07/2023
At the end of 2022, we created a new Retail Media Working group that aims to bring stakeholders from across […]
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Dive Into IAB Europe’s H1 2023 Highlights!

Amy Mazzola
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17/07/2023
  With summer in full swing and the end of H1 here, we look back over the last six months […]
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AdEx 2022 Report – Key Facts & Stats Videos

Amy Mazzola
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13/07/2023
IAB Europe’s Widely-Anticipated 2022 AdEx Benchmark Report is Now Live! Released on 13th July 2023, the report is the definitive […]
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Uncover the Latest Attitudes to Programmatic Advertising: Participate in Our Survey Today!

Amy Mazzola
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06/07/2023
  Are you ready to dive into the ever-evolving world of programmatic advertising? We're excited to invite you to take […]
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Understanding the Transparency & Consent Framework v2.2 

Amy Mazzola
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24/06/2023
Dated: 24 June 2023 Important Note: The Implementation deadline of TCF v2.have been moved from September 30th 2023 to November 20th 2023. More information here […]
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