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DSA IMCO vote: IAB Europe commends avoidance of a ban on "targeted" ads but warns of overlap and contradictions with existing data protection law

Lauren Wakefield
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14/12/2021
14 December 2021, Brussels, Belgium - IAB Europe issued a cautious welcome to the report approved today by the European […]
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IAB Europe Releases New Guide to Native Advertising

Georgia Cook
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02/12/2021
The guide provides up-to-date insight into native ad formats and key considerations and best practices for buyers. 2nd December 2021, […]
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IAB Europe Releases A New Guide To In-Gaming

Georgia Cook
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11/11/2021
Guide Provides Definitions and Best Practices for In-Game Advertising 11th November 2021, Brussels, Belgium: IAB Europe, the leading European-level industry […]
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Update On The Belgian Data Protection Authority’s Investigation Of IAB Europe

Helen Mussard
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05/11/2021
Brussels, 5 November 2021 - IAB Europe is informed by the Belgian data protection authority (the APD) that its Litigation […]
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IAB Europe Launches New Campaign On Targeted Advertising At Crunch Time For The Digital Services Act (DSA)

Helen Mussard
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27/10/2021
Brussels, 27 October 2021 -- IAB Europe, representing the digital advertising and marketing ecosystem, today launched its #NoEasyWins campaign, highlighting […]
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IAB Europe Calls on Parliamentarians to Reject ‘Misleading’ Report on Data-Driven Ads

Lauren Wakefield
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14/10/2021
Brussels, 14 October 2021 - IAB Europe is dismayed by a new campaign and report, launched by the Greens/EFA in […]
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Spotlighting the Women of IAB Europe – Celebrating Impact & Inspiration

Lauren Wakefield
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07/03/2025
In recognition of International Women’s Day 2025 coming up on 8th March, IAB Europe is proud to celebrate the incredible […]
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Unlocking the Power of Retail Media: A Deep Dive into Sales Incrementality Measurement

Lauren Wakefield
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06/03/2025
Yara Daher, Retail Media Consultant at IAB Europe discusses key findings ahead of IAB Europe’s Guidelines to Sales Incrementality Measurement. […]
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Announcing the New IAB Europe Advertising & Media Committee

Lauren Wakefield
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05/03/2025
We are excited to introduce our new Advertising & Media Committee!  As part of our ongoing efforts to streamline member […]
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Early Bird Tickets Out Now – Join Us for Interact 2025!

Lauren Wakefield
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05/03/2025
Join us on 20th-21st May 2025 in Brussels for our annual flagship conference Interact - the event that unites leaders […]
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Sustainability Spotlight: Pan-European Case Studies, Great Debate & More

Lauren Wakefield
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28/02/2025
Sustainability remains a key priority for the digital advertising industry, and at IAB Europe, we’re committed to providing the latest […]
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Share Your Expertise: Be a Guest on an IAB Europe Podcast!

Lauren Wakefield
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27/02/2025
Are you an IAB Europe member and a digital advertising expert with valuable insights to share? Why not join us […]
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