Interactive Advertising Bureau

News room

IAB Europe is the European-level association for the digital marketing and advertising ecosystem. Through its membership of national IABs and media, technology and marketing companies, its mission is to lead political representation and promote industry collaboration to deliver frameworks, standards and industry programmes that enable business to thrive in the European market

News

VIEW ALL NEWS ARTICLES

Shortlist of Finalists Announced for Europe’s Leading Digital Advertising and Research Awards 2021!

Helen Mussard
|
20/05/2021
Winners Will be Announced on 25th May! 20th May, 2021, Brussels, Belgium: IAB Europe is delighted to announce the shortlist […]
Read More »

IAB Europe Releases Guide to Brand Safety in CTV

Lauren Wakefield
|
12/05/2021
Authored by Industry Leaders from Across Europe Provides a European-Level Overview to Brand Safety in the New CTV Environment 12th […]
Read More »

IAB Europe Releases Guide to the Programmatic CTV Opportunity in Europe

Lauren Wakefield
|
29/04/2021
Authored by Industry Leaders from Across Europe Provides Valuable Insights, Key Considerations, and Best Practices for Programmatic CTV in Europe […]
Read More »

Latest Research Shows EU Citizens Understand and Appreciate the Ad-Supported Internet

Helen Mussard
|
23/04/2021
75% of Europeans surveyed would choose today’s experience of the internet over an internet without targeted ads, where they would […]
Read More »

Announcement of Formal Withdrawal of The “IAB Europe OBA Framework” of 2011

Helen Mussard
|
31/03/2021
Brussels, 31 March 2021 – IAB Europe today announced the formal withdrawal of the "IAB Europe EU Framework for Online […]
Read More »

Open Letter From IAB Poland On The Proposed Tax on Digital Advertising Revenues

Helen Mussard
|
11/02/2021
IAB Europe would like to share the open letter that IAB Poland has sent to all members today. The letter […]
Read More »
1 … 18 19 20 21 22 … 69

Blog

VIEW ALL BLOG POSTS

Member Guest Blog With Amazon Ads: The Conversation Around Cookies Is a Distraction, Here’s How Brands Can Move Beyond It

Amy Mazzola
|
23/05/2024
In this week's guest member blog post we caught up with Frazer Locke, Director, EU & APAC AdTech Sales at […]
Read More »

A Q&A with IAB Europe's Retail Media Committee - The Value of Retail Media to Brands and Evolving Use Cases

Lauren Wakefield
|
15/05/2024
Retail Media is transforming the digital advertising ecosystem. With this transformation comes a shift in how brands align their media […]
Read More »

Guest Member Blog Post with Digiseg: Can We Finally Abandon the Myth of One-to-One Marketing?

Amy Mazzola
|
09/05/2024
In this week’s guest member blog post, we caught up with Søren H. Dinesen, the co-founder and CEO of Digiseg. […]
Read More »

Introducing Programmatic Perspectives: In-Depth Conversations & Insights from Members of IAB Europe’s Programmatic Trading Committee

Lauren Wakefield
|
02/05/2024
This week marks the launch of a brand new series - ‘Programmatic Perspectives’. Brought to you by the members of […]
Read More »

Meet the Interact 2024 Speaker - A Q&A with Paul-Antoine Strullu, Head of EMEA at Scope3

Lauren Wakefield
|
23/04/2024
IAB Europe’s flagship event Interact 2024 is heading to Milan on 21st - 22nd May. In partnership with IAB Italy, […]
Read More »

CJEU Judgement of 7 March 2024 in TCF Case: IAB Europe’s Analysis

Lauren Wakefield
|
23/04/2024
On 7 March 2024, the Court of Justice of the European Union (CJEU or Court) rendered its judgement in case […]
Read More »
1 … 18 19 20 21 22 … 102
Sign up for our newsletter
linkedin facebook pinterest youtube rss twitter instagram facebook-blank rss-blank linkedin-blank pinterest youtube twitter instagram