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IAB Europe Announces Flagship Conference Interact 2023 Will Take Place in Madrid

Lauren Wakefield
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08/02/2023
Europe’s Greatest Digital Minds to Gather at IAB Europe’s Flagship Conference: Interact 2023 On 23-24 May in Madrid, Spain, one […]
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IAB Europe Releases New Sustainability in Digital Advertising State of Readiness Report

Lauren Wakefield
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02/02/2023
Sustainability is one of the top three challenges for digital advertising businesses   51% of digital advertising businesses don’t currently measure […]
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Industry coalition calls for a better alignment of the Data Act with the current data protection legal framework

Amy Mazzola
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25/01/2023
  IAB Europe this week signed an industry joint letter addressed to the Members of the Committee of Civil Liberties, […]
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IAB Europe Reacts To Belgian Data Authority's Validation Of Its Action Plan

Helen Mussard
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12/01/2023
BRUSSELS, BELGIUM - 12th January 2023: The Belgian Data Protection Authority (APD) has informed IAB Europe that it has validated […]
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New Research from IAB Europe and Microsoft on Retail Media in Europe

Marie-Clare Puffett
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13/12/2022
More than 90% of Advertisers are Partnering with Retailers to Reach Consumers New study from IAB Europe and Microsoft Shows […]
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IAB Canada Launch the Transparency Consent Framework (TCF) Canada - Press Release

Amy Mazzola
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29/11/2022
  IAB Europe has been working with IAB Canada and IAB Techlab to build the Transparency and Consent Framework (TCF) […]
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Blog

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Help Shape the Future of Addressability & Measurement in Europe - Take Our Industry Survey Today!

Lauren Wakefield
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20/08/2025
We’re calling on addressability and measurement experts from across the digital advertising ecosystem to share their insights in a new […]
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[Guest Member Blog Post] Maximise In-Store Digital Signage Yield: Play Offense

Nicole Laleva
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18/08/2025
In this week’s member guest blog post, we hear from the Advertima team as they explore how retailers can unlock […]
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Sustainability in Focus: Interact 2025 Q&A with Ad Net Zero

Lauren Wakefield
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18/08/2025
Our Interact 2025 speaker Q&A series continues, and this time we’re spotlighting the importance of sustainability at events and in […]
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Meet the Speaker - Exploring Sales Incrementality at the Retail Media Impact Summit 2025 with Yara Daher

Lauren Wakefield
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15/08/2025
As Europe’s Retail Media ecosystem continues to scale, marketers and retailers alike are seeking sharper measurement, clearer standards, and deeper […]
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Retail Media Impact Summit Speaker Q&A: Breaking the Channel Mindset with Zitcha

Lauren Wakefield
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13/08/2025
At this year’s Retail Media Impact Summit, leading retailers, brands, and tech providers will gather on 24th September in Amsterdam […]
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[Guest Blog Post] Twenty Years of YouTube: What Marketers Can Learn from a Global Platform Phenomenon by the DMEXCO Team

Lauren Wakefield
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13/08/2025
This week's Guest Blog Post is brought to you by the DMEXCO Team. In 2025, YouTube turns 20. That’s two […]
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