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IAB Europe Releases European Common Commitment for Sustainable Digital Advertising

Lauren Wakefield
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08/06/2023
IAB Common Commitment agreement signed by National IABs and Federations shows alignment on a work plan and framework that supports […]
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IAB Europe Urges MEPs and National Officials to Consider Key Recommendations for Transparent and Fair Audience Measurement in the European Media Freedom Act

Lauren Wakefield
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01/06/2023
Brussels, Belgium, 1st June - IAB Europe, representing a diverse membership of thousands of digital marketing and advertising companies, media […]
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Celebrating Excellence in Digital Advertising: IAB Europe's 2023 MIXX Awards Europe, Research Awards, and Outstanding Contribution Award Winners Revealed

Amy Mazzola
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24/05/2023
  Brussels, Belgium, 24th May 2023 - IAB Europe, the leading association for the digital advertising and marketing industry, is […]
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IAB Europe AdEx Benchmark 2022 Study Reveals Strong Digital Advertising Growth

Lauren Wakefield
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23/05/2023
European Digital Advertising Market Grew by 9.8% to a Market Value of €86bn Total Display Accounts for 50% of Total […]
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IAB Europe Releases Guide to Attention in Digital Marketing

Amy Mazzola
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18/05/2023
18 May 2023 Brussels, Belgium - Advertising is nothing without an attentive audience. However, with consumers exposed to thousands of […]
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TCF 2.2 Launches! All You Need To Know

Amy Mazzola
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16/05/2023
Important Note: The Implementation deadline of TCF v2.have been moved from September 30th 2023 to November 20th 2023. More information here In order to […]
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Blog

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Level-Up Your Sustainability Skills this Quarter: Join Our Condensed Course on Environmental Sustainability in Digital Advertising

Lauren Wakefield
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16/10/2025
As 2025 draws to a close, now is the perfect time to invest in your team’s skills and strategies to […]
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[Guest Member Blog Post] Shaping the Retail Media Ecosystem: How Advertima Redefines In-store Advertising Standards

Nicole Laleva
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15/10/2025
In this week’s member guest blog post, we hear from the Advertima team as they explore how they’re transforming physical […]
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First Speakers Announced! Join Our Great Debate on AI

Lauren Wakefield
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15/10/2025
Artificial Intelligence (AI) is redefining how our world (and our industry) works. From how we create, target, and optimise campaigns […]
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Reflecting on Three Years of Our Retail & Commerce Media Committee

Lauren Wakefield
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09/10/2025
In this blog post, our Industry Development & Insights Director, Marie-Clare Puffett, reflects on the incredible work and growth of […]
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Commerce (including Retail) Media Measurement Standards V2 - Open for Public Comment

Lauren Wakefield
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09/10/2025
Standardisation is crucial to unlocking efficiency, consistency, and trust in Retail and Commerce Media. Developed by our Retail & Commerce […]
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Flexible Ad Size Guidelines for Retail Media Networks - Open for Public Comment

Lauren Wakefield
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09/10/2025
As Retail Media continues to grow, traditional ad formats often fail to integrate smoothly within retailer websites. This has led […]
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