Blog Archive
Publishers – Fine-Tune Your Switch Over To The Transparency & Consent Framework (TCF) v2.0
The Transparency and Consent Framework (TCF) consists of Policies and Technical Specifications that assist all …
Member Guest Blog: Admitad owner invests $3M in LetyShops
Author: Alexander Bachmann, Owner of AB Capital Group and Founder/CEO of Admitad LetyShops cashback service …
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IAB Europe talks to WARC about using digital advertising to deliver brand outcomes
WARC spoke to IAB Europe’s Marketing and Industry Programmes Manager, Marie-Clare Puffett, about the importance …
IAB Europe talks to WARC about using digital advertising to deliver brand outcomes Read More »
Practical Implementation of the Transparency & Consent Framework (TCF) v2.0 for Vendors
Are you a vendor and want to know how to implement the TCF? Check Out …
Practical Implementation of the Transparency & Consent Framework (TCF) v2.0 for Vendors Read More »
New Member Research – SpotX’s Connected TV Viewership Report
Connected television (CTV) has been considered the new kid on the block since its emergence …
New Member Research – SpotX’s Connected TV Viewership Report Read More »
New Member Research – Facebook’s ‘Global State of Small Business Report’
Small businesses are the heart of our communities – and they are the unsung heroes …
New Member Research – Facebook’s ‘Global State of Small Business Report’ Read More »
Dispelling Some Myths About The Transparency and Consent Framework v2.0 (Part 2)
The IAB Europe Transparency and Consent Framework (TCF) was created to help companies that serve, …
Dispelling Some Myths About The Transparency and Consent Framework v2.0 (Part 2) Read More »
Member Guest Blog Post: Adform, Sanoma and partners test Programmatic Buying based on First-Party Data
Adform, Dagmar, IPG Media Brands and Sanoma have developed a Proof of Concept and are …
Member Guest Blog Post: Responsible Marketing with First-Party Data
Mark Howe, Managing Director, EMEA, Agencies & Industry Relations, Google As I discussed at IAB …
Member Guest Blog Post: Responsible Marketing with First-Party Data Read More »
IAB Europe talks to WARC about using digital advertising to deliver brand outcomes
WARC spoke to IAB Europe’s Marketing and Industry Programmes Manager, Marie-Clare Puffett, about the importance …
IAB Europe talks to WARC about using digital advertising to deliver brand outcomes Read More »
Practical Implementation of the Transparency & Consent Framework (TCF) v2.0 for Vendors
Are you a vendor and want to know how to implement the TCF? Check Out …
Practical Implementation of the Transparency & Consent Framework (TCF) v2.0 for Vendors Read More »
New Member Research – Facebook’s ‘Global State of Small Business Report’
Small businesses are the heart of our communities – and they are the unsung heroes …
New Member Research – Facebook’s ‘Global State of Small Business Report’ Read More »
Dispelling Some Myths About The Transparency and Consent Framework v2.0 (Part 2)
The IAB Europe Transparency and Consent Framework (TCF) was created to help companies that serve, …
Dispelling Some Myths About The Transparency and Consent Framework v2.0 (Part 2) Read More »
Member Guest Blog Post: Adform, Sanoma and partners test Programmatic Buying based on First-Party Data
Adform, Dagmar, IPG Media Brands and Sanoma have developed a Proof of Concept and are …
Member Guest Blog Post: Responsible Marketing with First-Party Data
Mark Howe, Managing Director, EMEA, Agencies & Industry Relations, Google As I discussed at IAB …
Member Guest Blog Post: Responsible Marketing with First-Party Data Read More »
Dispelling some myths about the Transparency and Consent Framework v2.0
The Transparency and Consent Framework (TCF) was created to help companies that serve, measure and …
Dispelling some myths about the Transparency and Consent Framework v2.0 Read More »
5 Things We Learnt From The Great Digital Debate Webinar
5 Things We Learnt From The Great Digital Debate with Tom Kershaw (CTO, Magnite) and …
5 Things We Learnt From The Great Digital Debate Webinar Read More »
IAB Europe Comments On The Ruling Of The French Conseil d’Etat
IAB Europe has taken note of last week’s decision by the Conseil d’État, France’s highest …
IAB Europe Comments On The Ruling Of The French Conseil d’Etat Read More »