A Vendor is a company that does not ordinarily have direct access to end-users of publishers. Vendors can be Ad […]
CONFIRMS 131 PLATFORMS HAVE PASSED AND MAY CONTINUE TO OPERATE 21 November 2019, London: IAB Europe, the leading European-level industry […]
In this white paper, Adform take a look at some of the recent technological and regulatory changes impacting digital advertising and reveal […]
With more and more connected devices becoming available to users, finding a single user behind the numerous mobile phones, laptops, […]
Ad fraud has been a persistent nuisance for ad tech and advertisers since the industry's inception. While it may paralyze […]
The White Paper defines new influencer marketing ecosystem and establishes the structure of an influence marketing strategy Madrid, November 2019. […]
Europe’s greatest programmatic virtual took place on Tuesday 19th November! The Virtual Programmatic Day (VPD) brought together industry experts and […]
IAB Europe's Chief Economist, Dr. Daniel Knapp, provided a deep dive into Connected TV advertising across Europe including an overview […]
